Now, however, it's been confirmed that Tiny Thief from Spanish developer 5 Ants has been signed up by Rovio.
The 2D sneaky puzzler has a May release date pencilled in.
Smart moves
The news follows industry chatter late in 2012 that Rovio was again talking to a wide range of developers, looking for content to publish.
Then, our sources couldn't confirm any signed titles.
Of course, given its status as the world's most popular games company - in December its games had 263 million monthly active users - a move into publishing makes complete sense for Rovio.
It has a huge audience of people who love its games, so assuming it can select equally high quality titles to Angry Birds, there's a massive potential to get them engaged in new content and characters.