Power panel: Experts discuss what publishers can offer in 2016 and beyond
Steel Media's Chris James gets them chatting
As part of Pocket Gamer Connects Helsinki 2016, Steel Media's own Chris James led a panel of publishing experts in a discussion on what publishers offer developers in 2016.
Joining him were:
- Matt Dixon, Sales & Business Development Director at Chillingo;
- Miikka Luotio, Developer Relations Manager at Flaregames;
- Sabrina Carmona, Producer at King, and;
- Jussi Immonen, General Manager and Head of Rovio Stars
"Preciseness is something I'm looking for," said Luotio in regards to what publishers look for from developers, saying that a developer that targets a specific genre and market is more interesting than one taking a "shotgun" approach.
Dixon suggested that developers should offer something different and unique, saying that "in this market, there's no room for a copycat game".
Pocket Gamer Connects returns to London on January 16th and 17th. You can find details about the event and book your tickets here.