Job Cuts
Layoffs confirmed at Choices: Stories You Play maker, Pixelberry Studios
The layoffs will affect various roles, spanning from QA staff and producers to artists and programmers
Company Profile
Pixelberry Studios
Website www.highschoolstory.com
About
Pixelberry Studios is a startup focused on bringing innovation to mobile games.
Related People
Jessica Yang
Writer and Intern Manager
Jennifer Young
Designer, producer, and writer
Henry Shao
QA Manager
Luke Georgette
Story Writer
Kara Loo
COO
Oliver Miao
CEO
Owen Javellana
Producer and Writer
Andrew Shvarts
Designer
Keyan Mohsenin
Game Writer
Theresa Nguyen
Community Manager and Player Specialist Lead
Max Doty
Writer, designer, producer
Royal McGraw
Executive Producer
+9 more
Accolades
Articles featuring Pixelberry Studios
Take Your Pick
The interactive narrative games taking over the App Store
Why are story-based games on the rise?
Iap Inspector
How does Choices: Stories You Play monetise?
IAPs from the players' perspective
Good Choice
Nexon acquires Choices mobile games developer Pixelberry Studios
Choices to be localised for new countries
Best Of 2017
Top 50 Mobile Game Developers of 2017
The movers, shakers and moneymakers
Added Santa
Inside the Game: Bringing Christmas to Hollywood U
Keyan Mohsenin on festival balance
Defying Stereotypes
Inside the Game: Pixelberry's successful partnership with Girls Who Code
Kara Loo and Max Doty reflect on a job well done
Player Satisfaction
Inside the Game: Integrating great CRM into your development team
Theresa Nguyen on team building
Hello Frankie Stein
Inside the Game: Partnering with Mattel to bring Monster High into High School Story
Owen Javellana on a monstrous Halloween update
Learning Brief
Inside the Game: The role of interns at Pixelberry
Jessica Yang provides the inside track
Horror Heroes
Inside the Game: The role of story in Hollywood U's Halloween update
Eric Dean on the power of a fright story
Limelight
Inside the Game: How partnering with Glee's Lea Michele upped our games
Jennifer Young on celebrity power
Optimisation
Inside the Game: Small team, lots of devices to support
Henry Shao on QA challenges
All In
Inside the Game: How to get a game writing job
Lessons from Luke Georgette
Double Whammy
Inside the Game: How Hollywood U went from greenlight to App Store in 4 months
Royal McGraw on doubling up
Action Stations
Inside the Game: How to deal with a bug that kills your live game
Kara Loo on staying calm and not panicking
Concentrating
Inside the Game: Growing pains of taking a company of 10 to 40 (in the same office)
Kara Loo is sitting at a small desk
Sitting Pretty
Inside the Game: Adding the Prom Throne to High School Story
Andrew Shvarts on a balancing act
Visual Appeal
Inside the Game: Creating the look of High School Story classmates
The power of the eyes
It's Alive
Inside the Game: The challenges of supporting a game over two years and 30 updates
Keeping the experience fresh
Monetizing The 99%
Inside the Game: Mobile game advertising 101
How Pixelberry is using ads to drive revenue
Filling Your Funnel
Inside the Game: How we went from riding organics to learning the nitty-gritty of UA and spending $100,000s a month
Max Doty on building successful F2P businesses
Opinions Matter
Inside the Game: How we gave High School Story players a voice and increased engagement
Kara Loo on the power of polls
Letting Go
Inside the Game: How writing a story-driven game in four months forces you to trust your team
Lessons from University U.
Stat Attack
Inside the Game: Adding education to High School Story
Jennifer Young on learning through play
Storytelling
Inside the Game: Creating narrative in Pixelberry Games
Kara Loo is quest building
Fear, Tragedy & Timing
Inside The Game: How bullying came to High School Story
Pixelberry's CEO on the start of an idea
Inside The Game: Why Oliver Miao almost left gaming
Pixelberry CEO on staying to make a change
Inside The Game: Launch marketing and User Acquisition 101
Pixelberry on spending money the right way
Inside The Game: What happened after High School Story peaked on the App Store?
Pixelberry on when the real work started
Inside The Game: The thrill and terror of High School Story's launch
Pixelberry spills the beans
Inside the Game: How our tutorial saved High School Story's totally naive soft launch
Pixelberry spills the beans
Inside The Game: Pixelberry explains what really goes down before launch
Learnings from the development of High School Story
Pixelberry's Oliver Miao on how weekly updates keep High School Story's day-7 retention over 50%
Plus the value of incentivised video ads