King president Todd Green talks new game development, competition and

Competing In Casual

King president Todd Green talks new game development, competition and "doubling down" on the casual market

As part of our tour of the London studio, we speak to Green about how King operates what its relationship with parent company Microsoft is like

"Put your own stamp on the game, not on the plumbing"

Developers, Skillz and Beamable discuss the pros and cons of building your own infrastructure or licensing tech to power your game

Podcast: The state of the UK games industry with UKIE CEO Nick Poole

Podcast: The state of the UK games industry with UKIE CEO Nick Poole

We discuss the challenges facing the UK's games industry and what developers need in the coming years to boost their success

Latest

Roblox hires Joost Hagesteijn as first general manager for Europe

Roblox hires Joost Hagesteijn as first general manager for Europe

The newly created position has been established following significant growth in Europe

Amanotes partners with Balancy to scale live ops across music game portfolio

New Partnerships

Amanotes partners with Balancy to scale live ops across music game portfolio

Amanotes' 4bn downloads portfolio now managed through unified system

Spill Games raises $3.1m seed round to scale systems-driven mobile games studio

Spill Games raises $3.1m seed round to scale systems-driven mobile games studio

The studio plans to expand its team and test over 20 prototypes in the next 18 months

Playtika expands into microdrama with Bingo Blitz and Shortical collaboration

New Partnerships

Playtika expands into microdrama with Bingo Blitz and Shortical collaboration

An original short-form drama series will integrate Bingo Blitz directly into its narrative

India's mobile in-app purchase revenue tops $300m in Q1 2026

India's mobile in-app purchase revenue tops $300m in Q1 2026

Non-gaming apps generated over $200m, growing 44% YoY and driving monetisation

Microsoft cuts Game Pass price and drops Call of Duty day-one releases

Microsoft cuts Game Pass price and drops Call of Duty day-one releases

The changes come under new Microsoft Gaming CEO Asha Sharma

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Editor's Picks

Supercell president:

Studio Strategy

Supercell president: "If we want to be one of the very best mobile game companies in the world, great live ops isn't enough"

We speak with Sara Bach about Supercell's new and live game challenges, lessons from China and how it's restructuring to adapt to the modern mobile market

The Top 30 US Mobile Game Makers of 2026

Us Best Of 2026

The Top 30 US Mobile Game Makers of 2026

The US movers and shakers of the last 12 months revealed!

“Government support has moved from a nice-to-have benefit to a priority”: The Mobile Mavens on where games studios choose to build

“Government support has moved from a nice-to-have benefit to a priority”: The Mobile Mavens on where games studios choose to build

Our Mobile Mavens discuss whether government support has become essential for studios competing in the global games market

Opinion

<blockquote>We view direct-to-consumer as a meaningful growth driver.</blockquote>

We view direct-to-consumer as a meaningful growth driver.

Take-Two CEO Strauss Zelnick eyes a further push into D2C alongside other top games publishers

<blockquote>Ads remain the most common and viable monetisation model across Africa's gaming markets today.</blockquote>

Ads remain the most common and viable monetisation model across Africa's gaming markets today.

Africacomicade founder Michael Oscar Esio debates Africa's monetisation landscape

#Pocket Gamer Connects

Pgc Summit Malmo

PGC Summit Malmö Mid Term prices end this week

Save now on new super-focused, networking-centric summit designed to boost your Nordic Game week

Explore how 2026 growth engines impact games at Pocket Gamer Connects Barcelona

Pgc Barcelona 2026

Explore how 2026 growth engines impact games at Pocket Gamer Connects Barcelona

Less hype, more action, as the games industry meets on June 15th and 16th

Who you will meet in Malmö this May

Pgc Summit MalmÖ

Who you will meet in Malmö this May

Business-first summit will gather leading game companies on May 27th and 28th

How pitching competitions support indie developers

Big Indie Pitch

How pitching competitions support indie developers

Turn your indie game from work-in-progress to global launch

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Industry Voices

Ai Gamechangers

"AI writes the code, but a human has to care"

Jonathan Bjerk of Curve Clash on how AI helped a non-coder publish a multiplayer game in under seven months

The UK's games hub gets a boost in the face of global competition

Government Backing

The UK's games hub gets a boost in the face of global competition

A look at UK and global incentives for the games industry and their impact

Xbox Game Pass’ value debate and Doki Doki Literature Club’s policy clash | Week in Views

Xbox Game Pass’ value debate and Doki Doki Literature Club’s policy clash | Week in Views

The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories

ThinkingAI and MiniMax Announce Partnership on Agentic Engine to Deliver Real-Time Operations

Thinking Ai Launches Agentic Engine

ThinkingAI and MiniMax Announce Partnership on Agentic Engine to Deliver Real-Time Operations

ThinkingData has rebranded as ThinkingAI and partnered with MiniMax to launch Agentic Engine - an autonomous enterprise agentic platform designed to disrupt traditional data analysis

Starvania Studios CEO reflects on four years of growth, Bahamut breakthrough and what comes next

Starvania Studios CEO reflects on four years of growth, Bahamut breakthrough and what comes next

“We once nearly lost hope of getting Bahamut and the Waqwaq Tree to the finish line, and now it is an award-winning success across multiple platforms”

More

#MENA

Deluxe Creation Studios’ Shola Edu on monetisation in Africa, global audiences and what actually drives revenue

Africa Is Mobile

Deluxe Creation Studios’ Shola Edu on monetisation in Africa, global audiences and what actually drives revenue

“The goal is to build something that feels genuinely African and is good enough that the rest of the world wants in”

Tamatem acquires ad tech firm Playable Factory in AI-first shift

Tamatem acquires ad tech firm Playable Factory in AI-first shift

The publisher recently raised $10 million in a new funding round, bringing total investment to $25m

Mission Control Games launches with $4m pre-seed to rethink casual puzzle design

Mission Control Games launches with $4m pre-seed to rethink casual puzzle design

The funding will be used to grow the team and build its first title

New studio Kemet Entertainment opens in Cairo

New studio Kemet Entertainment opens in Cairo

While starting with mobile games, the studio plans to expand into broader entertainment experiences

More

Deals, Mergers & Acquisitions

VGW launches Monopoly Match as it enters match-3 puzzle market

VGW launches Monopoly Match as it enters match-3 puzzle market

The title is currently in phased rollout across North America

Firstpoint VC launches $58m fund to back AI-driven gaming startups in emerging markets

Investment Shift

Firstpoint VC launches $58m fund to back AI-driven gaming startups in emerging markets

The fund’s strategy is built on replicating Türkiye’s capital-efficient gaming success across Europe and Asia

Sega and Rovio expand Angry Birds licensing with WildBrain

New Partnerships

Sega and Rovio expand Angry Birds licensing with WildBrain

The expansion comes ahead of The Angry Birds Movie 3, set to drive a new wave of consumer products

Smash Games secures $2m UA financing to scale Animal Suika

Smash Out Of Stealth

Smash Games secures $2m UA financing to scale Animal Suika

PvX Partners led the round, supporting UA on mobile

Reforged Studios secures $30m to scale global games IP platform

Reforged Studios secures $30m to scale global games IP platform

The funding follows the company’s acquisition of German publisher Headup

CookieRun: Kingdom launches KPop Demon Hunters crossover with limited-time event

CookieRun: Kingdom launches KPop Demon Hunters crossover with limited-time event

The collaboration runs until May 6th 2026, giving players a window to engage with themed content and limited-time rewards

Cloud gaming firm Playruo raises $2.5m

Cloud gaming firm Playruo raises $2.5m

Company aims to expand its services globally following investment

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Jobs News

Roblox workforce grows 24% to over 3,000 full-time staff

Roblox workforce grows 24% to over 3,000 full-time staff

The platform had a "banner year" in 2025 with hits like Steal a Brainrot and Grow a Garden

Apple CEO Tim Cook to step down

Apple CEO Tim Cook to step down

Apple senior VP of hardware engineering John Ternus will replace him in the top job from September 1st, 2026

Ubisoft Halifax workers approve settlement following sudden studio closure

Settlement Reached

Ubisoft Halifax workers approve settlement following sudden studio closure

Terms of the deal remain confidential but mark a key outcome for affected workers

Imperia Online taps Mario Vasilev as new chief operating officer

Imperia Online taps Mario Vasilev as new chief operating officer

New COO role targets improved efficiency and collaboration across teams

April 2026's Movers and Shakers: Scopely, Rovio, Blizzard, Ubisoft, King, and more

April 2026's Movers and Shakers: Scopely, Rovio, Blizzard, Ubisoft, King, and more

Our regular roundup of the mobile games industry's movers and shakers

More

#Regulation

"This is a fundamental shift in the way that games are rated": The Mobile Mavens on PEGI's new rules

Our Mobile Mavens share their insights on PEGI's updated age rating criteria and what it means for the wider games industry

German publishers urge antitrust fine against Apple ATT

German publishers urge antitrust fine against Apple ATT

Industry groups say Apple’s proposed ATT changes fail to resolve competition concerns

Report: Trump administration reviews Tencent gaming investments over security concerns

Security Review

Report: Trump administration reviews Tencent gaming investments over security concerns

Officials are assessing whether the company’s investments pose potential national security risks.

UK consultation on kids’ online lives: what the video games industry needs to know

UK consultation on kids’ online lives: what the video games industry needs to know

Celia Pontin explains the UK government’s consultation on keeping children safe online

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More News

Games industry M&A hit 15-month high in Q1 2026 with over $100bn in deal value

Industry Outlook

Games industry M&A hit 15-month high in Q1 2026 with over $100bn in deal value

Savvy Games' $6bn acquisition of Moonton was among the quarter's biggest deals

Sanrio launches in-house publishing label Sanrio Games with $62.9m investment

Hello Kitty Games

Sanrio launches in-house publishing label Sanrio Games with $62.9m investment

First title targets Switch and Switch 2 hardware in 2026

Pokémon anime will lean into mobile portfolio with Unite, Sleep and Pokémon Go references teased

Pokémon anime will lean into mobile portfolio with Unite, Sleep and Pokémon Go references teased

The new arc of Pokémon Horizons will begin on May 22nd, with more time to fill before the next main series games

Wuthering Waves lands collabs with Angry Birds, Resident Evil, Pragmata and more

Wuthering Waves lands collabs with Angry Birds, Resident Evil, Pragmata and more

Character designs will feature on the new Expedition Motorbike, introduced in version 3.0

SayGames expands into Vietnam with BagMaster Isekai

New Partnerships

SayGames expands into Vietnam with BagMaster Isekai

The partnership signals SayGames’ push into Southeast Asia

Clair Obscur and Dispatch take top accolades at BAFTA Games Awards 2026

Winners Revealed

Clair Obscur and Dispatch take top accolades at BAFTA Games Awards 2026

More than 1,700 BAFTA members voted across 17 categories

Roblox launches agentic AI tools to speed up game development workflows

Roblox launches agentic AI tools to speed up game development workflows

The company said 44% of top creators already rely on AI tools across Roblox’s ecosystem

More

Latest Videos

How to leverage incentivised rewards for high value UA

How to leverage incentivised rewards for high value UA

10:34 | 116 views

Rewarded Marketplaces & How Surprise Equals Engagement

Rewarded Marketplaces & How Surprise Equals Engagement

08:50 | 138 views

How D2C lets you 'take the power back' from app stores

How D2C lets you 'take the power back' from app stores

08:25 | 45 views

How D2C can build personal relationships | Liam Wiltshire from Tebex

How D2C can build personal relationships | Liam Wiltshire from Tebex

11:59 | 12 views

More

Podcasts

Week in Mobile Games podcast: Episode 89

Podcast | Episode 89

Week in Mobile Games podcast: Episode 89

The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 89...

PocketGamer.biz Podcast: Skillz, Beamable and the live ops shift

PocketGamer.biz Podcast: Skillz, Beamable and the live ops shift

We unpack Skillz's acquisition of Beamable, what the future looks like for the two companies, and more

Unity copies the AppLovin playbook with Vector | Week in Mobile Games podcast

Podcast | Episode 88

Unity copies the AppLovin playbook with Vector | Week in Mobile Games podcast

The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 88...

PocketGamer.biz Podcast: Data doesn't solve problems - decisions do

PocketGamer.biz Podcast: Data doesn't solve problems - decisions do

We talk with GameAnalytics head of BD and customer success Falko Boecker to discuss data, AI and finding the right insights

More