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Google pulls ahead of iOS in strategy downloads, but iOS reigns for revenue
SocialPeta's report on mobile advertising in 2022 delves into the performance of the genre

RPGs saw a 4.76% increase in downloads last year
Downloads were up, however revenue for the genre fell 13.06 percent

Cost Per Install for hypercasual games hit an all-time high
IDFA changes hit iOS hard, forcing up user acquisition spending in 2022’s fourth quarter

UK mobile dev Kwalee hits 1bn total installs
Leamington Spa-based developer Kwalee announced the important milestone today

Mobile consumer spend dropped to $110 billion in 2022, while downloads surged
Games such as Diablo Immortal and Apex Legends Mobile saw high adoption, but spend dropped 5%

Hypercasual led the download charts in 2022, while RPGs dominated consumer spend

Victor Vielliard reflects on Homa’s "landmark" 2022, from 1 billion downloads to 20 new games
Social media milestones, game installs, funding and more highlighted in LinkedIn post

Marvel Snap surpasses 30 million downloads
The game hit the milestone less than three months after its launch

Kwalee saw 12% revenue growth and 200 million downloads in 2022
The last year at Kwalee saw it nearing the major one billion milestone