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Google pulls ahead of iOS in strategy downloads, but iOS reigns for revenue News Feb 2nd, 2023

Google pulls ahead of iOS in strategy downloads, but iOS reigns for revenue

SocialPeta's report on mobile advertising in 2022 delves into the performance of the genre

RPGs saw a 4.76% increase in downloads last year News Feb 2nd, 2023

RPGs saw a 4.76% increase in downloads last year

Downloads were up, however revenue for the genre fell 13.06 percent

Google Play and iOS App Store reached 142 billion downloads in 2022 News Feb 2nd, 2023

Google Play and iOS App Store reached 142 billion downloads in 2022

According to the latest data, first-party app stores reached 142 billion downloads in 2022, with games still dominating

Cost Per Install for hypercasual games hit an all-time high News Jan 31st, 2023

Cost Per Install for hypercasual games hit an all-time high

IDFA changes hit iOS hard, forcing up user acquisition spending in 2022’s fourth quarter

UK mobile dev Kwalee hits 1bn total installs News Jan 30th, 2023

UK mobile dev Kwalee hits 1bn total installs

Leamington Spa-based developer Kwalee announced the important milestone today

Data.ai reveal the global trends and tips you need for success in 2023 News Jan 26th, 2023

Data.ai reveal the global trends and tips you need for success in 2023

Senior marketing manager at Data.ai, Chris Uglietta took to the stage at Pocket Gamer Connects London 2023

Which five mobile hits generated $7.2 billion in revenue in 2022? News Jan 18th, 2023

Which five mobile hits generated $7.2 billion in revenue in 2022?

Incredibly, these globe-conquering games raked in eight percent of total revenue. And the winners are…

Mobile consumer spend dropped to $110 billion in 2022, while downloads surged News Jan 11th, 2023

Mobile consumer spend dropped to $110 billion in 2022, while downloads surged

Games such as Diablo Immortal and Apex Legends Mobile saw high adoption, but spend dropped 5%

Hypercasual led the download charts in 2022, while RPGs dominated consumer spend News Jan 11th, 2023

Hypercasual led the download charts in 2022, while RPGs dominated consumer spend

Data.ai have broken down the most successful genres of 2022

Victor Vielliard reflects on Homa’s "landmark" 2022, from 1 billion downloads to 20 new games News Jan 4th, 2023

Victor Vielliard reflects on Homa’s "landmark" 2022, from 1 billion downloads to 20 new games

Social media milestones, game installs, funding and more highlighted in LinkedIn post

Marvel Snap surpasses 30 million downloads News Jan 3rd, 2023

Marvel Snap surpasses 30 million downloads

The game hit the milestone less than three months after its launch

Kwalee saw 12% revenue growth and 200 million downloads in 2022 News Dec 21st, 2022

Kwalee saw 12% revenue growth and 200 million downloads in 2022

The last year at Kwalee saw it nearing the major one billion milestone

Homa’s Merge Master reaches 100m downloads News Dec 6th, 2022

Homa’s Merge Master reaches 100m downloads

Homa, formerly Homa Games, announce that it and developer Fusee's title Merge Master had accrued 100m downloads

Nintendo sees mobile gaming as a marketing strategy as opposed to a revenue generator News Dec 5th, 2022

Nintendo sees mobile gaming as a marketing strategy as opposed to a revenue generator

The company may see success in mobile gaming, but console remains the top earner

as Yu-Gi-Oh! MASTER DUEL passes 50m downloads milestone, announces new tournament News Nov 29th, 2022

Yu-Gi-Oh! MASTER DUEL passes 50m downloads milestone, announces new tournament

The app version of the popular card game has racked up 50m downloads in just nine months, followed by an announcement of a new influencer-run tournament

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