Monetisation

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Monetising music games is an uphill battle. Here are Beatstar's strategies Interview May 11th, 2022

Monetising music games is an uphill battle. Here are Beatstar's strategies

Space Ape Games' Simon Hade and Charmie Kim discuss the importance of ad monetisation and Beatstar's take on the battle pass

The new wilderness of mobile game monetisation Comment & Opinion May 10th, 2022

The new wilderness of mobile game monetisation

AdInMo’s Chris Wright shares his insight from the Pocket Gamer Monetiser Summit, including his excitement at the seismic disruption the ad industry is experiencing

How did Multi Maze 3D go from high CPI to a worldwide profitable hit? Comment & Opinion May 5th, 2022

How did Multi Maze 3D go from high CPI to a worldwide profitable hit?

Find out how CrazyLabs helped a game with high CPI become a global success with over 20 million downloads and counting

Warcraft Arclight Rumble, Blizzard’s new mobile game, will have only one in-game currency News May 3rd, 2022

Warcraft Arclight Rumble, Blizzard’s new mobile game, will have only one in-game currency

Fairness is “one of our tentpost pillars”, says Activision Blizzard as the team moves away from multiple and premium in-game currencies.

Activision Blizzard reveals latest mobile game, Warcraft Arclight Rumble News May 3rd, 2022

Activision Blizzard reveals latest mobile game, Warcraft Arclight Rumble

Studio looks back to Warcraft’s roots with its latest strategy game with tower defence elements

User acquisition is the biggest challenge in mobile games, says InMobi's Jobie Tan Interview May 3rd, 2022

User acquisition is the biggest challenge in mobile games, says InMobi's Jobie Tan

Meet the mobile games and Web3 experts at Pocket Gamer Connects Seattle, May 9-10

Updated: what crucial lessons can Microsoft and Sony take from mobile for in-game ads? Mobile Mavens Apr 29th, 2022

Updated: what crucial lessons can Microsoft and Sony take from mobile for in-game ads?

Experts from AudioMob, Dataseat, Kempt&Co, Two Way Media, and Tilting Point present the core takeaways Microsoft and Sony need to adopt if they want to pursue ads in F2P console titles

What you need to do before monetising your hypercasual game Comment & Opinion Apr 28th, 2022

What you need to do before monetising your hypercasual game

Ducky's Ilya Trofimov provides his quick, step-by-step guidance on preparing your hypercasual game for monetisation

Pocket Gamer Connects Seattle – the editor's picks for unmissable sessions News Apr 27th, 2022

Pocket Gamer Connects Seattle – the editor's picks for unmissable sessions

Editor Khai Trung Le gives his lineup of essential talks, panels, and sessions in PG Connects Seattle, taking place on May 9-10

Speaker Spotlight: ZEBEDEE's Ben Cousens on the impact of game payments as a native experience Interview Apr 25th, 2022

Speaker Spotlight: ZEBEDEE's Ben Cousens on the impact of game payments as a native experience

Meet the mobile games and Web3 experts at Pocket Gamer Connects Seattle, May 9-10

Diversifying revenue: how Fingersoft strikes the right balance Interview Apr 20th, 2022

Diversifying revenue: how Fingersoft strikes the right balance

Meta Audience Network and Fingersoft explore the reasons for adopting a diverse revenue model within mobile games and the impact it had on the Hill Climb Racing franchise

Hot Five: Zynga, Rovio, ustwo games, Bluestacks interviews, and how to avoid UX/UI dark patterns Hot Five Apr 18th, 2022

Hot Five: Zynga, Rovio, ustwo games, Bluestacks interviews, and how to avoid UX/UI dark patterns

The hottest interviews and features on PG.biz

How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games Feature Apr 13th, 2022

How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games

Game UI Database’s Edd Coates gives his tips to developers looking to gain player trust, avoid manipulative dark patterns, and distinguish their F2P mobile game

Quality and quantity: inside Take-Two studio Socialpoint’s AudioMob partnership Comment & Opinion Apr 11th, 2022

Quality and quantity: inside Take-Two studio Socialpoint’s AudioMob partnership

AudioMob looks at why the mobile studio famed for the quality of its games picked audio ads - and what it means for brands

Jenova Chen on Sky’s arduous seven-year development and monetising his way Interview Apr 1st, 2022

Jenova Chen on Sky’s arduous seven-year development and monetising his way

Journey and Sky: Children of the Light creator opens up about being outpaced by the mobile playerbase, altruistic IAPs, and belief in the metaverse

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