Retention
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It’s the end of an era in hypercasual - we can turn it into a new opportunity

PLAYSTUDIOS' Mickey Sonnino talks diversified portfolio and the magic of loyalty programs

Why are people uninstalling games ahead of other apps?
Games are seeing the largest portion of uninstalls in any category of app, so why is this happening?

Speaker Spotlight: Don Reilley, Scuti talks about the evolution of monetisation and retention

New Google report suggests a delicate balance when it comes to in-game advertising

Android games struggle to retain players, states Pushwoosh report
A new study revealed that 75.4 per cent of Android players uninstall gaming apps within 30 days

Unity: Hypercasual game creation increased 137% in 2021
Report looks at revenue, monetisation, retention, engagement, and more
