Hypercasual

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Cost Per Install for hypercasual games hit an all-time high News Jan 31st, 2023

Cost Per Install for hypercasual games hit an all-time high

IDFA changes hit iOS hard, forcing up user acquisition spending in 2022’s fourth quarter

Voodoo’s Alex Shea: “Hypercasual is dead” News Jan 30th, 2023

Voodoo’s Alex Shea: “Hypercasual is dead”

In his talk at PGC London 2023, Alex Shea of Voodoo made a convincing argument for how hypercasual may be going the way of the dodo

as Get 55 percent revenue share in the Crazy Trends Challenge by CrazyLabs News Jan 30th, 2023

Get 55 percent revenue share in the Crazy Trends Challenge by CrazyLabs

Test your battle games, pass the benchmark and win great prizes!

Hypercasual led the download charts in 2022, while RPGs dominated consumer spend News Jan 11th, 2023

Hypercasual led the download charts in 2022, while RPGs dominated consumer spend

Data.ai have broken down the most successful genres of 2022

as How to turn a hypercasual game concept into an IAP-driven Hybridcasual Business & Production Dec 22nd, 2022

How to turn a hypercasual game concept into an IAP-driven Hybridcasual

The latest article in Homa's Hybridcasual Insight series explores how to evolve a hypercasual game into a hybridcasual using Zombie Defense as a case study

Hypercasual developer TapNation hits 750m total downloads across their catalogue News Dec 20th, 2022

Hypercasual developer TapNation hits 750m total downloads across their catalogue

French hypercasual mobile developer produces a wide catalogue, totalling 22 different mobile games

Voodoo Academy hits new highs News Dec 19th, 2022

Voodoo Academy hits new highs

Voodoo Academy program celebrates admission milestone with new game artists track and opens to hybridcasual

Hypercasual is becoming harder says Sunday MD Interview Dec 19th, 2022

Hypercasual is becoming harder says Sunday MD

Sunday’s Managing Director, Christoph Sachsenhausen refects on the challenges of the hypercasual market - and how the company plans to stay on the cutting edge

Turkish studio Pink Games has $1.2 million valuation after first investment News Dec 14th, 2022

Turkish studio Pink Games has $1.2 million valuation after first investment

Investment comes from Geometry Venture Development, Alesta Investment and an individual investor

as How To Come Up With a Hit Game Idea for 2023 Comment & Opinion Dec 12th, 2022

How To Come Up With a Hit Game Idea for 2023

CrazyLabs offers insight into game ideation and inspiration for developers looking for their own hypercasual hit

Devolver Digital announces “Devolver Tumble Time” News Dec 9th, 2022

Devolver Digital announces “Devolver Tumble Time”

Devolver’s latest game looks to be an innovative new spin on the hypercasual genre featuring recognisable characters from their various franchises

Homa’s Merge Master reaches 100m downloads News Dec 6th, 2022

Homa’s Merge Master reaches 100m downloads

Homa, formerly Homa Games, announce that it and developer Fusee's title Merge Master had accrued 100m downloads

Why can’t hypercasual hang onto players in Japan? News Nov 30th, 2022

Why can’t hypercasual hang onto players in Japan?

Although hypercasual sees the most installs in Japan, players are switching off in favour of role-playing, action and puzzle games

Week in Views - What caught our editorial eyes in the last seven days News Nov 18th, 2022

Week in Views - What caught our editorial eyes in the last seven days

The PocketGamer.biz team give their take on toxicity, acquisitions and the four day work week

Week in Views - What caught our editorial eyes in the last seven days Feature Nov 4th, 2022

Week in Views - What caught our editorial eyes in the last seven days

This week we consider football, Japan, and whether we are living in (Back to) the Future

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