Hypercasual
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Are hypercasual and midcore racing to become hybridcasual?
Game economist Phillip Black analyses the state of the genres

The key to successful hypercasual prototypes
Director of Publishing at Supersonic Nir Regev shares how to best build your next prototype

It’s the end of an era in hypercasual - we can turn it into a new opportunity

Ad Impressions and effective cost per mile declined across platforms in 2023, but in-app purchases grew

Hypercasual's not dead… But it is slowing down
So what happens next when hypercasual is down but competitive play is up?

Deconstructing Save the Doge one of the top draw to mesh puzzle games

Hypercasual's reign is ending: Is licensed IP in hybridcasual the path to success?

India saw a 32% rise in hypercasual installs in 2022
Google’s ban on interstitial ads caused ripples in the market, while India surged ahead