Regional Expansion
Chinese ads firm PapayaMobile opens London office to extend European reach
CEO Si Shen discusses the big move and future plans
Company Profile
PapayaMobile
Website www.papayamobile.com
About PapayaMobile is an open mobile social network for Android focussed on casual gaming and virtual currency.
Articles featuring PapayaMobile
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Misunderstood
Rejecting US undervaluation, PapayaMobile decides to IPO on Beijing's NEEQ exchange
Projects revenue of $150 million in 2016
Advertising Data
AppFlood sees Q1 2014 traffic up 46% but ad spend is up 62%
Android network extends reach
Building A Bridge
How AppFlood’s RTB smarts will help unlock China’s mobile ad market
PapayaMobile’s Chris Hanage on the opportunities
Open Doors
AppFlood rolls out RTB platform to bring China into global ad ecosystem
Powered by Amazon for low latency fulfilment
Reading List: Games As A Service
Oscar Clark on how F2P design makes better games
PapayaMobile expands UK team with London Tech City office
Set to support western scaling of AppFlood
Hot from the Big Indie Pitch SF: Top tips for getting press for your games
Experts tell all
China In 2014
Chinese devs are going international now, says PapayaMobile
Riding the year of the horse
Pitch your game to the press at Apps World San Francisco
Judges include Technorati, [A]listdaily and 148Apps
Chart of the Week: Chinese mobile advertising booms 151%
Focus on populous SE Asia and lucrative Middle East
Pocket Gamer's APPNATION Afterparty plays host to hundreds
Everyplay & PapayaMobile impress with holiday giveaways
PapayaMobile: We're solving China's fragmented user acquisition problem
Rolling out AppFlood for advertisers and brands
Handing devs 900,000 new Chinese gamers a day, PapayaMobile expands Gateway to China program
Advertisers and brands now on board
Develop 2013: Why you don't need to reinvent the wheel to crack China, by PapayaMobile
A market that's both different and the same
Chart of the Week: 71% of developers think ad networks exaggerate their eCPMs rates
Results from Papaya's new app marketing survey
King's decision to drop advertising a sign of the industry 'maturing', says PapayaMobile
Hanage says devs need to work out what works
The first IAP purchase is just like a first date, argues Papaya's Chris Hanage
F2P Summit: Start of a long term relationship
PapayaMobile and China Mobile opens up carrier billing for western Android developers
Payment system added to AppFlood SDK
Hats off: Oscar Clark leaves PapayaMobile for Applifier
But the hat decides to stay put
Developers, give complacency the kick and go freemium, urges PapayaMobile's Oscar Clark
How free releases are different by design
PapayaMobile's Oscar Clark on freemium's communication problems
We've yet to engage every kind of gamer
PapayaMobie's Oscar Clark on building compulsion loops into game design
Creative compulsion
PapayaMobile enters user acquisition market with launch of AppFlood cross promotion network
Free and clean exchange
PapayaMobile's Oscar Clark concludes his developer's guide to the Zombie (freemium) Apocalypse
Monetise this (and that)
PapayaMobile's Oscar Clark provides a developer's guide to the Zombie (freemium) Apocalypse
First of a two-part special on freemium, and the undead
Freemium devs need to play with pricing for success, says PapayaMobile's Oscar Clark
It's not a magic wand
When will geo-games really work? Papaya's Oscar Clark remains lost on location
Need a new direction?
Papaya's Oscar Clark asks: Are we heading for a Social Games Hangover?
Let's get this party ended
PapayaMobile tops 50 million users as firm targets Facebook and Google+
Social Splash converts HTML5, Flash to Android
Papaya's Justin Mauldin on helping the next generation of mobile gaming superstars
Sign up for the Games Academy
Papaya launches accelerator program The Games Academy, offers 100,000 downloads to top title
Office space, expert input and legal advice on offer
Sega partners with PapayaMobile to bring social play to Android RPG Fallen Realms
Will launch on Papaya's network
PapayaMobile's Oscar Clark on the market's move from 'pay at the door' to 'buy at the bar'
How freemium equals freedom
Develop Liverpool 11: Papaya's Oscar Clark on why going freemium is no excuse to skimp on quality
#developconf Make spending that first dollar fun
DeNA and GREE's acquisitions have slowed their social surge in the west, reckons PapayaMobile CEO Si Shen
Ngmoco and OpenFeint stalling success
PapayaMobile partners with Tapjoy to deliver new social marketplace for Android
Rolling out to developers before end of 2011
In the battle of the app markets, Android has the winning numbers, says Papaya's Justin Mauldin
The long game just got fast
PapayaMobile expands base beyond Android, takes social gaming platform to iOS
Looks to connect two ecosystems
Papaya Mobile's Si Shen explains what you can learn about freemium whales from eating lots of steamed buns
Tasty snacks
Former MoMac man Chris Hanage joins Papaya Mobile as Europe GM
Looks to forge new developer partnerships
PapayaMobile's Si Shen on how mobile game business models are like bars and night clubs
Quiet drink or big night out?
Mobage games 'failing to gain traction' on Android, claims PapayaMobile's Paul Chen
Most games sitting below 5,000 installs
PapayaMobile hits 25 million users on Android as platform grows 940% in 20 months
Virtual currency hits 11 million paid transactions
BulkyPix signs multi-title deal to bring library to PapayaMobile
Route into Chinese market part of the deal
PapayaMobile offers Android developers route into Asia with its Gateway to China program
BulkyPix and Connect2Media already on board
PapayaMobile's Si Shen on how mobile gaming could be more viral
Your social graph is your lifeline
PapayaMobile withdraws from games development to fully focus on social network
Will open source game engine for partners
PapayaMobile picks up $18 million in fresh funding round
Round lead by Keytone Ventures and DCM
PapayaMobile's social game Papaya Farm relaunched on iOS
Android-focused platform extends