A Word From Our Sponsors
Why in-game ads - native, video and brands - will unlock the next wave of F2P monetization
Monetizer Mavens go ad-funded
Articles featuring Ethan Levy
Swot
The challenges and opportunities for Nintendo as it makes the great leap to mobile
The Monetization Mavens consider the u-turn
Long Game
Why Kabam chose LTV over ARPDAU
Monetizer Mavens on maximising F2P return
Players Not Wallets
5 monetization missteps in Midnight Star's UI
Time to streamline the flow
State Of Play
When it comes to monetization in 2015, we have all the questions...
Monetizer Mavens on the unknowns
Monetizer Mavens
2014 in Review: Monetizer Mavens on Hearthstone, chart stasis, and waiting for the next big change
Future trends from the remembrance of things past
Monetizer Mavens
Carrots and sticks: How F2P designers should balance wither and daily rewards
Our Monetizer Mavens talk appointment gaming mechanics
Monetizer Mavens
The power and potential of card-collection mechanics for F2P mobile games
The Monetisation Maven ponder trumps and jokers
Monetizer Mavens
Monetizer Mavens on their best games of 2014 so far
Learning from the best
Monetizer Mavens
On the balance F2P designers tread between encouraging players to pay and manipulation
The Monetisation Maven ponder ethical boundaries
Monetizer Mavens
What is the key area of monetisation in which most F2P games underperform?
The Monetization Mavens debate low-hanging fruit
Monetizer Mavens
Is there any place in the F2P designer's toolbox for energy-based economies?
Fuel for thought
Monetizer Mavens
Is the proliferation of in-game currencies confusing players?
Introducing a new panel of experts