Creatives
Ico Partners' Fanny Moreaux on what makes creative partnerships key to an authentic campaign
It's not just twitch streamers and influencers that developers should be focusing on says ICO Partners' communications manager
Company Profile
ICO Partners
Website
www.icopartners.com
About
consulting agency specialized in the online games European market.
Articles featuring ICO Partners
Future-gazing
Look towards the frontiers of gaming with other technologies and media at Pocket Gamer Connects London
It’s time to gaze into the future of the games industry as new technologies emerge
Helsinki Highlights
What does it take to self-publish your game?
Another talk from PGC Helsinki discusses the pros and cons of self-publishing your game, on mobile or otherwise.
2021 In Review
ICO Partners' Thomas Bidaux on Apple ad tracking and being ranked Best Place to Work
ICO Partners' CEO on 2021's challengers and opportunity
Pgc Digital
PGC Digital: How to effectively monetise your games
"Value to the player is key and is so influenced by a bunch of different things, some of which you will have no control over"
Explore Different Commercial Models
ICO Partners’ CEO Thomas Bidaux on commercial models in PC and console
“There is no doubt that the new generation of consoles will lead a lot of the discussions and the strategic development of many companies.”
Crowdfunding Campaigns
Ico Partners: Successful video game Kickstarters raised $16 million in 2018
Dip of eight per cent year-on-year
Events
Anita Sarkeesian, Mikael Haveri and Robin Hunicke headline Ludicious 2019 from January 31st
Swiss event will feature presentations and workshops from over forty industry speakers
Uk Special
Region Focus: "Brighton is missing a giant like EA - but that might be a good thing"
Local firms big and small give us the down low on what is happening in this region's games scene
Guerrilla Marketing
How to use low-cost guerrilla marketing to push your indie game
Training pigeons encouraged but not required