Industry Insights
What our data reveals about ad quality and player churn in mobile games
Ivona Pinjak analyses player churn across ad networks, formats and platforms using Unity's AdQuality tool
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GameBiz Consulting
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Fireside Chats @ Pgcsf25
Expertise, experience and insight - Seven fabulous fireside chats from PGC London 2025
At PGC London 2025 HyprMX sat down with the speakers, business leaders and pioneers who are changing the future of mobile games. Here are seven of the very best
Mavens
Mobile Mavens: The industry wades in on sexist ads, aiming to “drive meaningful change”
Our industry experts discuss why sexist ads are being created and what we can collectively do to combat them