Brains And Brands
What advertisers can learn from Magmic’s neuroscience study into player habits
Magmic Director of Marketing Jonathan Simon on the psychology behind in-game ads
Company Profile
Mediabrix
Website
www.mediabrix.com/
About MediaBrix offers an end-to-end, in-app and in-game social and mobile advertising solution with proprietary analytics measuring over 30 points of brand-focused metrics such as viewability, time spent, video completes, interactions and social sharing.
Articles featuring Mediabrix
Jobs
MediaBrix builds biz dev team, promoting Art Santos and poaching Appsavvy's Lo Norona
One new, one old
Chart of the Week: Smartphone games headed for 80% penetration
Almost everyone will be playing them by 2016
MediaBrix gets into the real rewards sector, launching Rewards
Building on the Achievement buzz