July 18, 2012 MATA expands support, adding W3i and AdColony to its open app install data platform Chartboost already up-and-running with API
March 30, 2012 Kontagent, Chartboost, Playhaven and MdotM offer new MATA alliance and Open API as solution to fragmented monetisation metrics But Mobile Acquisition Transparency Alliance won't solve UDIDs