February 24, 2020 "subsurf Experience" Sybo Games partners with Walmart for exclusive Subway Surfers merchandise Toys, apparel, accessories, wheeled goods, home tech and more
January 11, 2019 Wavey Subway Surfers dev SYBO picks up EA and Rovio vet to head up strategy and operations Naz Amarchi-Cuevas is promoted to chief commercial officer, while a slew of licencing partners for SubSurf has been revealed
November 16, 2018 Surf's Up SYBO TV will be a "one-stop destination" of bite-sized entertainment for Subway Surfers fans Head of brand marketing and licensing Naz Amarchi-Cuevas discusses extending the IP outside the mobile games space