Interview
We're very enthusiastic about Diner Dash 10, says Glu CEO de Masi
Context of $16.5 million acquisition revealed
Company Profile
PlayFirst, Inc
Website
www.playfirst.com
About PlayFirst, a leading publisher of mobile casual games, is committed to providing compelling experiences that always delight customers.
Best known for its action-packed, time-management game Diner Dash, over 550 million people worldwide have downloaded a Dash game.
Accolades
Articles featuring PlayFirst, Inc
Acquisition
Core meets casual: Glu Mobile dashes to pick up PlayFirst in $15.6 million deal
Opposites attract
Talking heads: PlayFirst makes play for Big Head Mode
Picks up IP, portfolio, and studio founders
Tablet in-game spending nearly 3 times that of smartphone
Paying players spending $48 each a year
PlayFirst serves up one million Diner Dash downloads on Android
Cooking Dash next up
San Francisco Week: Gaming and technology is 'baked into the Bay Area's DNA', says PlayFirst
CEO DeMiroz on the city's central status
PlayFirst hires Doom co-creator Tom Hall as principal designer
Experience is everything
They're All Hot
Top 50 Mobile Game Developers of 2013
The shakers, makers and movers
CEO DeMiroz explains why PlayFirst's debut Android game was for Amazon devices
Meeting of audiences and minds
Tablet gamers download more than 20 titles a year
More lucrative than mobile, claims PlayFirst
PlayFirst's iOS downloads up 85% after it goes universal
And 80% of revenue from IAP
GDC 2012: How PlayFirst built up Diner Dash to be an iOS hit with 72% retention through 30 updates
#gdc Company has over 6 million MAUs on iOS
Global Winners
Top 50 Mobile Game Developers of 2012
The movers and shakers of the past 12 months
With nearly 11 million downloads, PlayFirst's focus on iOS quality and updates is paying off
Returns driven by a switch to live development and IAP
PlayFirst on its Dash series; 'arguably the most successful on the App Store'
High quality, high price, high retention
PlayFirst picks up $9.2 million to fund social mobile push
Making a dash for casual consumers
PlayFirst says App Store top 10 is for 99c games or monster brands
But there's money to be made in the 20-60 range
PlayFirst reveals new CEO as Welch departs
Mari Baker taking the helm at casual games publisher
Interview: PlayFirst CEO John Welch talks iPhone games
And why they have more potential than Facebook