Articles featuring Taptica

February 4, 2019

Big Deal

Israel’s Taptica acquired US digital ads firm RhythmOne for $176 million

Deal expected to close in April, taking RhythmOne off the London Stock Exchange

October 9, 2018

The Big Freeze

"I don’t think the Chinese government is ready to lose its title as the world’s biggest games market"

Taptica division CEO Rivi Bloch discusses market expansion and the big freeze

June 5, 2018

New Clan

Chinese dev Seasun cracks South Korean market with Clans: Shadow of the Moon

Seasun managed to score a 170 per cent ROI through the Taptica’s targeted app install campaign

January 16, 2018

Taptica Funding

Taptica raises $52.6 million to reduce debt and fund future M&A opportunities

4.85 million new shares issued, while CEO Hagai Tal sells off some of his own

November 2, 2017

Jobs News

Tremor Video DSP appoints former Matomy CEO as Executive Chairman

Will run Tremor and also support M&A activity for parent company Taptica

August 9, 2017

Tapped Up

Mobile ads firm Taptica acquires Tremor Video’s demand-side platform for $50 million

Tremor Video DSP will operate as independent division of Taptica

July 18, 2017

From Partner To Owner

Taptica cements position in Japan by acquiring marketing firm Adinnovation

Partnership leads to complete acquisition

February 21, 2017

Tap Into London

Mobile ads firm Taptica strengthens European business with new office in London

Hoping to use established relationships in the city to grow

February 2, 2017

Taptica Partnership

Taptica makes first move into Japan through Adinnovation partnership

Pushing further into the APAC region

October 27, 2016

Piggies Come To Uk

Taptica partners with Chinese publisher Rafo Tech to drive UK downloads of Piggy Boom

Top game in Taiwan looking for female downloads in the West

July 27, 2016

Scaling

Taptica partners with Adways to target Asian mobile gamers

Part of an Asian shift

February 11, 2016

Like It

Taptica to lead the marketing charge as Locojoy's Chrono Heroes goes global

Facebook's the platform

June 18, 2013

How to plan for a profitable mobile app launch, by Taptica

Part 2: Gaining vital pre-launch user feedback

May 30, 2013

Taptica launches 'multi-arm bandit' smarts to optimise your user acquisition

Learning from the gambler's dilemma

May 23, 2013

How to plan for a profitable mobile app launch, by Taptica

Part 1: Know your numbers, or at least plan to

April 11, 2013

A soup to nuts guide to mobile app analytics, by Taptica

#6 The wrap up

March 26, 2013

A soup to nuts guide to mobile app analytics, by Taptica

#5 Pre-install and mobile marketing analytics

March 19, 2013

A soup to nuts guide to mobile app analytics, by Taptica

#4 App store SEO and analytics

March 7, 2013

A soup to nuts guide to mobile app analytics, by Taptica

#3 Key questions to ask of your data

February 28, 2013

A soup to nuts guide to mobile app analytics, by Taptica

#2 The fundamentals of post-install analytics

February 26, 2013

A soup to nuts guide to mobile app analytics, by Taptica

#1 Planning for a post-install analytics solution

January 11, 2013

Stat of the Week: Are games still mighty on mobile marketplaces?

Game on