Spectating Trends
Mobile the most popular games platform among millennials
Millennials are also spending the most money on games per month
Staff
Danielle Partis
About Danielle Partis is editor of PocketGamer.biz and former editor of InfluencerUpdate.biz. She was named Journalist of the Year at the MCV Women in Games Awards 2019, as well as in the MCV 30 under 30 2020. Prior to Steel Media, she wrote about music and games at Team Rock.
Articles by Danielle Partis
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Mobile Monetisation
Facebook study: 57% of mobile developers say in-app ads can improve player retention
Users are six times more likely to make a purchase after seeing a playable ad
Youtube Gaming
YouTube Gaming shuts down for good today
Gaming content has been integrated back into the main platform
Douyu Not
Chinese live-streaming platform DouYu halts US IPO
The company announced the IPO late last month
Going Public
China's biggest live-streaming platform Douyu files for $500 million IPO in the US
The company is backed by Tencent and is considered China's answer to Twitch
Gamewisp
Lightstream acquires technology behind retired streamer subscription platform Gamewisp
The tech will go into expanding Lightstream Studio, as well as additional products set for release in 2019
New Job
StreamElements names former Twitch veteran Chase as head of communications
Chase will be heading up the communications division at StreamElements
Rip Machinima
Machinima closes and axes over 80 jobs in the process
The company has been merged with Fullscreen
It's A Match
Matchmade reveals plans to open a US office amid $4.8m investment
The platform now also offers key Twitch data to marketers
Twitchcon Europe
TwitchCon heading to Berlin in 2019
The new TwitchCon instalment will take place in Berlin
Going Mobile
Facebook tests fb.gg app for Android
The app is currently being tested with a 'limited set of features'
Breach
Facebook confirms 30 million users had their login details stolen last month
The company is working alongside the FBI to find the attacker
Support A Creator
Fortnite's 'support-a-creator' initiative lets players back their favourite influencers
The event allows players to support their favourite creators when making in-game purchases
Banned
China bans games streaming platform Twitch
The ban comes after the site experienced a popularity spike
Rip
YouTube Gaming is no more as company blames brand confusion for its demise
Gaming will still have a separate tab on the main YouTube site
Ballin'
Outerminds taps up YouTubers Ethan and Hila Klein for mobile game
Ball Riders is available to grab on the Google Play store and Apple App Store
One Hundred Million Dollars
Streaming platform Caffeine nets $100m investment from 21st Century Fox
Two companies form new joint venture called Caffeine Studios
Influenced
From YouTubable games to marketing myths: Inside the Influencer Insight track at Pocket Gamer Connects Helsinki
Pocket Gamer Connects Helsinki commences on September 11th and runs to the 12th
Level Up
Facebook's Level Up program gives game streamers new ways to build their brand
A new program from Facebook can help up and coming creators
Job Losses
Twitch lays off staff as company restructures
But firm claims it still wants to grow its headcount overall
Take No Prisoners
Twitch tightens community guidelines to combat hateful conduct
The platform has revealed a 'zero tolerance' policy on hateful behaviour
Influencer Marketing
Why influencers are a key part of games marketing and how to work with them
An overview of the space and how to harness these social media stars in your marketing campaigns