Love & Pies
as
Feature
Feb 20th, 2023

PG.biz Podcast – Unravelling the alchemy of user acquisition
Trailmix’s Philippa Layburn reveals the routes to winning user acquisition strategies and creatives

Hot Five: Playtika layoffs could reach 250, Supercell invests $60mil into Love & Pies, and Square Enix commits to NFTs

Supercell acquires majority stake in Trailmix with $60 million investment
Majority stake follows 2018 investment of $4.2 million in the London studio
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