EA's Andrew Wilson: AI is at the very core of our business

September 18, 2024

EA's Andrew Wilson: AI is at the very core of our business

EA CEO Andrew Wilson talks three strategic categories for the company’s 100+ AI projects

EA reveals experimental Project Air and states AI

September 18, 2024

EA reveals experimental Project Air and states AI "is not merely a buzzword for us"

A short demonstration was given during EA’s Investor Day 2024 showcasing the new mobile experiment

User-generated content key to EA’s growth strategy towards

September 18, 2024

Content Creation

User-generated content key to EA’s growth strategy towards "over one billion" players

EA fans have created 60 million hours of user-generated content in the past year