Activision Blizzard CEO Bobby Kotick thinks people will turn to free mobile games during economic uncertainty

Uncertain Times

Activision Blizzard CEO Bobby Kotick thinks people will turn to free mobile games during economic uncertainty

"Having free games on phones is going to probably be a big way to grow the audience"

The UK's creative sector contributes nearly $118 billion to the nation’s economy

November 23, 2018

The UK's creative sector contributes nearly $118 billion to the nation’s economy

Department for Digital, Culture, Media and Sport reports above-average growth in these industries

UK video games pour $2.2 billion into the economy each year

February 24, 2015

UK video games pour $2.2 billion into the economy each year

BFI report reveals games industry economic impact

Mark Sorrell on behavioural economics and encouraging spending using ugly brother pricing

August 20, 2014

Mark Sorrell on behavioural economics and encouraging spending using ugly brother pricing

Pulling in players