Week In Views
Why acquisitions fail, Netflix Games' investment plans, and the big H1 2025 genre analysis | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Tag: Genre Growth
Data Dive
H1 2025 genre analysis: Mobile strategy games surge to $10.6bn as RPG revenue tumbles
We analyse AppMagic data to determine the top genres globally and in the US, comparing rising stars with stumbling giants
Reports
UK attracts $545m in ad spend in 2022 and role-playing games top for growth
A new report suggests that 2023 will see increased scrutiny of marketing strategies