Alexa, Balance These
Tag: Phygital
Wanna Trade?
Toys-to-life developer PlayFusion partners with TOMY to launch Lightseekers physical TCG
Using AR-enabled cards that can be scanned into the mobile game
In The Mix
Harmonix partners with Hasbro for mobile and card game DropMix
Playing cards in the real world to mix beats in an app
Partner Strategy
Toys-to-life developer PlayFusion enters strategic partnership with Nexon Korea
Nexon Korea is getting around a bit
Added Apps
How developers are combining physical toys with digital worlds
Annakaisa Kultima walks us through her research
Fund Seekers
Ex-RuneScape team wants to create a new generation of toys-to-life games with Lightseekers
UK studio heads to Kickstarter to take game into production
Feeling Phygital
Video: FabZat on the rise of phygital games
Blurring the lines between physical and digital
Create Your Own
Fabzat's Florent Pitoun on the opportunity for game devs in the $10 billion 'phygital' merchandising market
New streams
Real Objects Real Cash
We're enabling all developers to do a Skylanders, says phygital toy outfit FabZat
Florent Pitoun on a new revenue stream