AI-powered ad creative platform INCYMO.AI launches

AI-powered ad creative platform INCYMO.AI has launched with the aim of supporting user acquisition campaigns at scale.

The company said its AI system uses market data, in-game footage, past-performance metrics and genre-specific patterns to build creative briefs and even full video concepts.

INCYMO offers fully animated 2D and 3D videos starting from $290 and $890, respectively.

The firm is currently inviting selected studios to join its early access programme for the platform, focused on both casual and midcore genres. It aims to release analytics and playable ad generation features during the coming months.

Next-gen creative marketing

"We see a future where game marketers spend less time guessing and more time scaling what works,” said INCYMO.AI CEO Anna Zdorenko.

“I recently spoke with a creative producer at Activision Blizzard, and we both agreed: AI can’t replace the creative spark — it can only elevate it. There’s still an art to how you frame and deliver what the data reveals.

"AI won’t replace those who embrace it — it will replace those who fear it. The ones who lean in, adapt, and sharpen their skills with it will lead the next generation of creative marketing.

Founded in 2021 in the US, INCYMO is led by CEO Anna Zdorenko, head of AI Igor Rekun and CPO Vic Onokhov.

To date it has raised $780k in investment from JointJourney Fund and angel investors.

Zdorenko was a speaker at the recent Pocket Gamer Connects San Francisco, joining a panel debating the challenges facing generative AI in 2025. Video recordings from the conference will be live on our YouTube channel soon.