Lag Kills 44 per cent of gamers respond to latency by quitting their games – what can we do to stop this?
The Seven Player Types You Will Meet On Your Journey Through Gaming Metanomic Launches Thunderstruck, an AI-powered analytics call
July 13, 2022 Listen Learn Love The PocketGamer.biz podcast is BACK with Google on games Season 2 of the world’s favourite mobile games podcast is your chance to hear from the pioneers, creators, founders and thought leaders from the world of pocket gaming
June 22, 2022 Everything Everywhere There’s no such thing as the average mobile gamer data.ai’s latest gaming spotlight highlights all the ways in which mobile games are conquering the world
May 17, 2022 Validated Three core ways to validate your game ideas Fundamentally Games' Oscar Clark provides his alternative to the 'pillars' of game design with his three-pronged approach that acutely combines data and insight with design and the player journey
April 13, 2022 Dark Times How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games Game UI Database’s Edd Coates gives his tips to developers looking to gain player trust, avoid manipulative dark patterns, and distinguish their F2P mobile game
January 28, 2022 Pvp Toxicity in mobile gaming: quantifying the scale of the problem Utopia Analytics' Janne Huuskonen details the scale of player toxicity in gaming, and the need for effective, AI-based moderation techniques
August 12, 2021 Parent Trap 90% of parents play mobile games in the US "Today’s parents are so much more aware of modern technology…"
June 9, 2021 Presumably Late 2022 75% of mobile games activity growth under the pandemic is expected to stay 63% began playing more as a result
April 19, 2021 Pgc Digital #6 PGC Digital: People 45 years and older make up nearly a third of mobile gamers 43% of women play more than five times a week
February 8, 2021 Pgc Digital PGC Digital: 28 million more people are playing mobile games in the US since the pandemic began A 28 per cent increase year-over-year
January 7, 2021 Proving Popular Over 28 million Americans became mobile gamers last year "Our latest Facebook Gaming Marketing Report showed that the unpredictable nature of 2020 led to a significant increase in gaming audience and player engagement"
July 13, 2020 Lessons From Lockdown Lessons from lockdown: Why gaming is the new frontier in advertising and how to leverage it Adverty CEO, Niklas Bakos, outlines how to lead in this space, and why in-game advertising ought to surge post-pandemic
June 24, 2020 Gamerefinery Podcast Learn all about player motivations and archetypes with GameRefinery's Mobile GameDev Playbook podcast Jon Jordan and Joel Julkunen chat with Oscar Clark and Kieran O'Leary about archetypes and motivations
June 19, 2020 Understanding Gamers Understanding gamer motivations AppLovin senior director of marketing operations Alice Guillaume
December 11, 2019 Super Hero Five years on, Marvel Contest of Champions is still growing strongly Did $3 million on Black Friday
July 30, 2019 New Tech Appier launches new marketing solution to re-engage mobile gamers “Aictivate is powered by Appier’s tried and tested AI, helping gaming companies recoup lost revenue”
September 21, 2018 Epic Fortnite lands on 78.3m player count for August Epic also admitted that this player figure revealed weaknesses in performance and spectating
February 9, 2017 Know Your Players 60% of all mobile gamers are men but number of women gamers is on the rise SuperData Research shares insights from Player Profile dashboard
November 9, 2016 Player Personas 30% of a social game's revenue is generated by 1% of its players 75% of a game's revenue will be brought in by 10% of users
November 3, 2016 Us Player Habits 78% of US gamers play games on their smartphones Female players most interest in puzzle, arcade and social casino games
August 8, 2016 Spending Habits Chinese mobile game players spend more at midnight but play more at midday Key user habits and profiles based on 100 million players
July 21, 2016 Storm8 Study Germany, Japan, and Russia play three times more casual games than any other market, claims Storm8 Most gaming done during the weekdays
April 14, 2016 Session Lengths Video: Nicholas Lovell on why your on-ramp needs to be better than Facebook's Good luck with that!
February 12, 2016 Player Lifecycle Oscar Clark on measuring the player lifecycle and making the most of your data He didn't rip his trousers off, thankfully
January 18, 2016 Player Sessions Nicholas Lovell on how to extend your player sessions Or bring them back after they go
June 12, 2014 Data Men play from cars. Women play from tablets Pocket Gems' data shows men more likely to play on the go