Digital Chocolate signs up OpenMarket to deliver in-app billing on 3UK handsets
Digital Chocolate has put pen to paper on a three-way deal with mobile payment network OpenMarket and micro-billing provider GlobalCharge to deliver an in-billing solution for games on 3UK handsets.
The partnership between the three firms will allow players of the publisher's games to add the cost of any in-app purchases to their pre or post-pay mobile account.
Open payments
The first title to benefit will be Millionaire City itself already embedded on new 3UK phones but should extend across the publisher's range if successful.
"This is a significant development for both 3UK and for app providers," said OpenMarket associated director of marketing, Andrew Darling.
"It enables a simple, quick and consumer-friendly way to monetise a new genre of social games. OpenMarket and GlobalCharge have developed a best of breed payment solution that is tailored to the new social game and app formats which are becoming more prevalent."
[source: Mobile Entertainment]