Making Of
Inspired by Jet Set Radio, Apple Arcade racer Warp Drive brought composer Hideki Naganuma onboard
"We were thrilled when he agreed"
Mystic Mavens
Indie Mavens: What trends and events will shape the mobile industry in 2021?
"IDFA depreciation has the potential to completely alter the free-to-play market"
Speaker Spotlight
Speaker Spotlight: Alyssa Kollgaard on how digital events will thrive beyond COVID
PGC Digital #5 kicks off on February 8th
Indie Spotlight
How Stacky Dash utilised TikTok to achieve 100,000 downloads a day
"The biggest challenge is acknowledging that success is the exception and failure is the norm"
Speaker Spotlight
Speaker Spotlight: Cassia Curran discusses 'potential short-term drop' in demand for home entertainment post-pandemic
PGC Digital #5 kicks off on February 8th
Jobs In Games
Devolver Digital's Robbie Paterson on how to get a job as a marketing manager
"Seeing a game's success change someone's life will never get boring"
Speaker Spotlight
Speaker Spotlight: 'This industry is like no other,' says Paladin Studios CEO Kay Gruenwoldt
PGC Digital #5 kicks off on February 8th
Most Read
Hot Five: King charity partnership, five mobile gaming trends, and what you need to know before Playtika's IPO
The hottest articles of last week
Speaker Spotlight
Speaker Spotlight: 'Getting into game mod communities is a fantastic way to learn,' says Javier Barnes
PGC Digital #5 kicks off on February 8th
Making Of
How Apple 'featuring' helped The First Tree rival sales to PS4 and Xbox One on iOS
"Having a powerful ending can help people look past the flaws so much easier"
Game Drive
Introducing Game Drive: the acceleration programme from MY.GAMES and Google that promises to fuel mobile developers
The new initiative will see successful mobile studios rewarded with consultation on how to level up their business
Lessons From Voodoo
How Voodoo is driving creativity and innovation in the creation of mobile game ads
Voodoo creative marketing manager weighs in how to craft in-game ads that resonate with your users
Most Read
Hot Five: Yoozoo Games CEO passes away, the legacy of FarmVille, and Apple purges nearly 40,000 games
The hottest articles of last week
Making Of
How a trip to Antarctica helped bring authenticity to South of the Circle
We speak to State of Play Games co-founder Luke Whittaker regarding the development of South of the Circle on Apple Arcade
Goodbye Farmville
Down on the FarmVille: The rise of Zynga's social gaming icon
As Zynga closes down the first FarmVille, we take a look back at what made it special
Playables
Is it time for more publishers to add playables to their advertising mix?
Mindworks' Stella Zhu discusses the benefits of including playable ads
2020 In Review
"The IDFApocalypse will force developers to rethink ad models," says AdInMo CEO Kristan Rivers
As part of our 2020 in review series
2020 In Review
Mobile Groove's Peggy Anne Salz on 'the year that forced many to rewrite the marketing playbook'
As part of our 2020 in review series
2020 In Review
Steel Media in 2020: connecting the games industry with 55 events, 7,600 media stories and a whole lot of love
Locked down... but by no means out in 2020
Speaker Spotlight
Speaker Spotlight: "I see a bright future ahead for virtual conferences," says Mowhawk Games CEO Leyla Johnson
PGC Digital #5 kicks off on February 8th
2020 In Review
CoolGames founder Laurens Rutten on the 'continuing growth of gameplay outside traditional app-stores'
As part of our 2020 in review series
Speaker Spotlight
Speaker Spotlight: HipHopGamer on being 'authentic and fearless' in an ever-growing gaming sphere
PGC Digital #5 kicks off on February 8th
2020 In Review
Gameloft CFO Alexandre de Rochefort on the impact of cross-platform games during COVID
As part of our 2020 in review series
Making Of
How Shadow Fight Arena looks to offer something on mobile that console and PC is lacking
"The main problem was related to human resources as it was a real challenge to find experienced specialists"
Speaker Spotlight
Speaker Spotlight: "staying on top of trends involves being a gamer yourself" says Roundhill Investments' Mario Stefanidis
PGC Digital #5 kicks off on February 8th
2020 In Review
King CTO Steve Collins: "2020 was made that little bit more tolerable through the power of games"
As part of our 2020 in review series
2020 In Review
"Mobile is no longer the only option for people doing commutes or travelling," says Dead by Daylight producer Valentine Dessertenne
Behaviour Interactive launched the horror title in June earlier this year
Speaker Spotlight
Speaker Spotlight: Eaton Smith LLP's Chris Taylor on gaming's endless possibilities
PGC Digital #5 kicks off on February 8th
2020 In Review
Voodoo publishing lead Alexander reflects on a huge year in hypercasual
Part of our 2020 year in review series
What's Next?
After 2020’s boom, how should hypercasual developers prepare for 2021?
Andrey Mikhlin makes some predictions
2020 In Review
Rami Ismail talks 2020 trends, the closure of Vlambeer, and his mobile game of the year
Part of our 2020 in review series
Marketing Types
Mobile marketing creatives in 2020: trends, types, visions
AdQuantum's Pavel Shishkin discusses marketing trends in 2020
Speaker Spotlight
Speaker Spotlight: Sketchbook Games' Mark Backler on not giving up on getting into games
Pocket Gamer Connects Digital #5 kicks off February 8th
Indie Spotlight
How Top Gear's "car football" inspired Lavaskull to create Soccer Rally: Arena
"There is still opportunity, but it’s rare that an indie can go without a publisher"
2020 In Review
Ubisoft Mobile executive director Jean-Michel Detoc on 2020, staying connected, and the evolution of mobile
Part of the PGbiz 2020 year in review series
Happy Holidays
Pocket Gamer Connects Digital #5 advent calendar: Day 24: Christmas special offer - 20% off!
It’s the last day of the Pocket Gamer Connects advent calendar, enjoy a 20% discount on tickets to Pocket Gamer Connects Digital #5!
Nailed It
A hypercasual love story: how Acrylic Nails utilised the CLIK Dashboard to cross 30 million downloads in less than 8 weeks
The app hit the milestone in less than 8 weeks
Remote Work
"It’s a passion job, in that every angle and approach is appreciated but inspiration can come at any time," says N3twork Tetris director Mari Burns
"For those who don’t play video games, I think it’s misunderstood as a filler of time"
Master The Meta
Master the Meta: deconstructing Genshin Impact - mobile’s next frontier
This week, MTM looks back on the astronomical rise of Genshin Impact
Case Study
Securing fair play in mobile games: Traplight and Battle Legion
Check out how Denuvo’s Mobile Protection technology helps games combat cheaters and hacks
Most Read
Hot Five: PUBG Mobile tops billion dollar list, Stranger Things: Puzzle Tales pushed back, and leadership lessons of the pandemic
The hottest articles of last week
Clawee
Play with in-app claw machines and win real prizes with arcade app Clawee
Clawee is a mobile app that lets players win real, physical prizes, by controlling in-app machines
Making Of
Why Kolibri Games favours the games-as-a-service approach with Idle Restaurant Tycoon
"If at any point during this process, the game does not meet our requirements, we stop development"
Case Study
Carbonated Games case study: How our Live Ops platform prepared us for COVID-19
Carbonated co-founders Travis and Lloyd discuss their successes during the pandemic
Indie Spotlight
Q-Games founder Dylan Cuthbert on the allure of Apple Arcade
"We are developing another Apple Arcade title"
Crazylabs
How CrazyLabs unleashes innovation and unlocks revenues with marketing automation
Peggy Anne Salz discusses the benefits of automated key processes to drive results
Five Lessons
Patrick Naud: Five lessons the pandemic taught me about leadership
Square Enix Montréal's Patrick Naud discusses how the global situation altered his work life
Remote Work
"Working remotely is part of the culture in our business and for the mobile game industry," says Geewa CEO Miloš Endrle
"Feedback and data can help you make better decisions"
Master The Meta
Master the Meta: Reflecting on Tencent’s 2020
The MTM looks back on the publishing giant's 2020 activity
Most Read
Hot Five: Modern Times Group picks up Hutch, Angry Birds Legends cancelled, and why players prefer ads over paying
The hottest articles of last week