Mobile Mavens
“Burnout is essentially design failure”: The Mobile Mavens weigh in on player burnout
The Mobile Mavens discuss how studios manage player burnout and build long lasting player relationships
Articles featuring Evelin Herrera
Mobile Mavens
Mobile Mavens on the biggest games industry trends of 2025 and 2026 predictions: AI maturation, UA disruption, and the shift beyond gaming
Our Mobile Mavens share the trends that are shaping the industry and any predictions for the year to come
Hot Five
Hot Five: Roblox CEO's heated debate, Gear Games' $5m funding, and Infinity Nikki’s big update
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Apps Vs Games
"I don't see app studios getting into games. I just see game studios getting into apps"
EHVM Capital founder Evelin Herrera talks M&A and why apps are able to scale and attract more investment right now
Mobile Mavens
"Problematic for the industry" or "long-term investment"? The games industry reacts to EA's historic $55 billion deal: Part two
Our Mobile Mavens weigh in on the one of the biggest deals in games history
Mobile Mavens
Mobile Mavens: Apple Games reaction and a feature wish list for the App Store
Industry experts give their opinions on this week's announcements and what the iPhone giant can do to win over developers
Mobile Mavens
Mobile Mavens: What will a US TikTok ban mean for the games industry?
We ask industry experts for their thoughts on the imminent US TikTok ban