Pgc Barcelona
How to keep a creative team inspired under pressure with Zynga's Javi Digiorgio
At PGC Barcelona, Zynga's Javi Digiorgio shared how he keeps a creative team motivated in one of the toughest corners of games marketing
Profile
Javi Digiorgio
Job Title
Associate Creative Director
Organisation Zynga
About
As Associate Art Director at Zynga, Digiorgio leads the Barcelona studio’s marketing creative strategy across live and new game titles, including Dragon City and Monster Legends.
Digiorgio oversees the creative direction, execution, and quality of marketing assets, ensuring alignment with brand objectives and player engagement goals. He also leads the Barcelona creative team, managing day-to-day creative operations and supporting team development, collaboration, and innovation across the studio.
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