Pokemon Galore
Pokemon GO players in Japan spent an average of $26 on IAPs in the game's first year
Sensor Tower ranks the top spenders in Niantic's megahit
Company Profile
Niantic
Website
www.nianticlabs.com/
About
We are a geo-focused developer and the creator of Pokemon GO, helmed by John Hanke.
We believe we can use technology to lean into the ‘reality’ of augmented reality — encouraging everyone to get outside and connect with the world around us. It’s our responsibility to consider user privacy, responsible use, inclusive development processes, and AR’s potential impact on the world now, not after the fact.
Related People
John Hanke
CEO
Kirsten Koa
Senior Software Engineer
Karla Reyes
Growth Product Manager
Kellee Santiago
Head of Developer Relations
Anne Beuttenmüller
Product Marketing Manager
Matt Ein
Senior Game Designer
Karen Tong
Senior Director of Product Marketing
Laura Warner
Senior Game Designer
Ziah Fogel
Senior Producer
+6 more
Accolades
Articles featuring Niantic
Gotta Catch 'em All
One year on: How Pokemon GO has proved it’s more than just a fad
The right game at the right time
Big Update
Pokemon GO update revamps gyms in bid to improve retention
Raid Battles also incoming for new cooperative play
Pokemon Party
Pokemon GO clears 750 million downloads as Niantic prepares first anniversary celebrations
Time to crack open a cold Pokemon with the boys
Critical Hit
Reports of Pokemon GO’s death are greatly exaggerated
A look at how Niantic's smash hit has fared in recent times
Profitable Partnerships
Niantic charges up to $0.50 for every visitor to a sponsored PokeStop or Gym in Pokemon GO
May have generated between $900,000 to $3 million a day from McDonalds Japan at its peak
Pokemon Law
Russian blogger sentenced after posting video online of himself playing Pokemon GO in a church
Ruslan Sokolovsky found guilty of insulting religious believers and inciting hatred
Go Play Outside
Niantic partners with Knight Foundation to foster communities in the real world
Play Pokemon GO and make some friends while you're at it
Pokemon Society
Pokemon GO now has as many MAUs as the entire population of the UK
Expect that number to grow
Baftas 2017
Pokemon GO and Clash Royale snag Best Mobile Game and Audience eSports Award at the 2017 BAFTAs
Multiplatform title That Dragon, Cancer also wins Game Innovation
Vr Is Bad
Niantic's John Hanke thinks VR is a "problem for society" because it's too immersive
Says AR is the way forward, obviously
Pokemon Awards
Pokemon GO scoops Best Mobile/Handheld Game at 17th GDC Awards
Loses its three other nominations
Even More Pokemon
Three "major" updates planned for Pokemon GO by the end of 2017
Could PvP finally be on its way?
Critical Hit
Pokemon GO racks up 650 million downloads
Players walk a combined 8.7 billion km
Pokemon Back
Pokemon GO shoots back to the top of the grossing charts following major update
New Pokemon and customisation options helping boost revenue
More Pokemon
80 new Pokemon coming to Pokemon GO alongside new gameplay and customisation
If this doesn't bring players back, nothing will
Pokemon Damages
Developers now need permits to use Milwaukee parks in their games thanks to Pokemon GO 'damage'
County Parts Department attempted to hold Niantic accountable for damage to park
Gotta Catch 'em All
Pokemon GO reaches 4.2 million players a day in South Korea
Success continues for Niantic's hit game
Pokemon Go Korea
Pokemon GO launches in South Korea and shoots straight to second in iOS top grossing chart
Jumps to 2nd place on top grossing charts
Not Quite A Billion
Pokemon GO generated $950 million in revenue in 2016
More than global sales for Batman vs Superman: Dawn of Justice
Public Safety
Pokemon GO faces wall to China release over security concerns
Government evaluating risks presented by location and AR-based games
Pokemon Watch
Pokemon GO Apple Watch companion app launches
Can it save wearables?
Pokemon Sit
Pokemon GO players walk more than non-players but only for the first six weeks after downloading it
Says a study from the British Medical Journal
Go To India
Pokemon GO to officially launch in India following Niantic partnership with Reliance Jio
No data charges on the game until the end of March
Pokemon Going
Pokemon GO adds first new batch of pokemon five months after launching
Also gives Pikachu a Santa hat
Pokebucks
Niantic partners with Starbucks to turn over 7,800 stores into PokeStops for Pokemon GO
There's a new Frappuccino too
Best Of The Best
Pokemon GO catches Best Mobile/Handheld and Best Family awards at The Game Awards 2016
Beats Clash Royale to the former
Everybody Loves Pokemon
Pokemon GO is the most played game of all time in Japan
According to a not-very-scientific survey
Ar Trumps Vr
Pokemon GO named Mobile Game of the Year 2016 at The Golden Joystick Awards
Also wins Innovation of the Year over Oculus Rift and HTC Vive
Daily Pokemon
Four months after launch, Pokemon GO adds Daily Bonuses to boost retention
Does it even need it at this point?
Pokemon Ghoul
Pokemon GO sees daily revenues up to $4.6 million a day during Halloween live event
Revenues up 133% worldwide for four days during the event
Pokemon Go Go Go
Pokemon GO back on top of the US App Store thanks to in-game Halloween event
Niantic's hit surges up charts across the globe
Pokemon Boo
Pokemon GO aims to entice players back with more candy and scary Pokemon in Halloween event
First live event since launch
Record Catcher
Pokemon GO rakes in $600 million in revenue twice as fast as Candy Crush Saga
Niantic continues to catch all the records
Too Big To Fail
Pokemon GO may be losing millions of users, but its retention rate is on par with Clash of Clans
Niantic Labs has nothing to fear if SurveyMonkey is right
Pokemon Maybe
Pokemon GO still jostling for top spot on US App Store with Clash Royale and Mobile Strike
Remains at the top of the UK charts
Licence To Print Money
Pokemon GO was making $16 million a day at its peak
Revenues have settled at a still impressive $2 million a day
Big In Japan
Pokemon GO’s Japan launch three times as big as US release
Global launch had 50x more players than expected
Pokemon No
Outraged Pokemon GO players have been filing complaints with the Federal Trade Commission
Users ticked off with bans and trespassers
Going To China
Pokemon GO aiming for release in China, says Pokemon Company's CEO
New features still on their way
Going, Going, Gone
Pokemon GO falls from the top of the US App Store grossing charts for first time in 74 days
Still floundering in Japan
Go Everywhere
Pokemon GO could be coming to Android Wear smartwatches
More ways to catch 'em all
Gotta Lose 'em All
Pokemon GO's paying players drops by 79%, but it's still generating the highest revenue in the US
Making 6x the revenue of Candy Crush Saga
Pokemoney
Pokemon GO is getting $1 ARPU after surpassing $500 million in revenue
Still retaining well too
Apple News
All the news and opinion from Apple’s iPhone 7, Apple Watch Series 2 and Super Mario Run reveals
The biggest announcements
Going Up Or Down?
If Pokemon GO can't save the Apple Watch, nothing will
Will it be a new lease of life for wearables?
Mario Chart
Nintendo and DeNA shares rocket on Miyamoto's mobile Mario game announcement at Apple's Keynote
Shares rose as much as 18% before settling to 11% up
Pokeban Go
Pokemon GO facing lawsuit in India for blasphemous content, despite not being launched there
Enough of this now
Pokemon Go Away
Pokemon GO's active users are in steep decline - but does it really matter?
Axiom Capital Management seems to think so
Poke-pests
Niantic and Nintendo facing another lawsuit because of Pokemon GO players
Cussing and looking in windows