Pgc London
Monetisation trends to watch in 2026: "Player expectations have changed"
PGC London panellists discussed the latest ad and in-app purchase strategies on mobile
Company Profile
Reactional Music
Website
reactionalmusic.com/
About
Reactional Music is a commercial, technical and creative framework for next-generation music experiences in games. The Reactional Platform is a rule-based music engine and music delivery platform enabling note by note generative composable music, music personalisation and opening up music and audio as an in-game purchase.
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