
Kid Tech
SuperAwesome launches under-18-focused audience data and insights platform Awesome Intelligence
Platform aims to provide "safe and compliant" data on the behaviour of Gen Z and Alpha for brands and agencies
SuperAwesome is the largest kids digital marketing platform in the world, reaching over 200m kids each month across mobile, web and online video. The company’s AwesomeAds platform is the leading kid-safe, COPPA-compliant ad technology used by hundreds of brands and agencies in the US, UK, Australia and Southeast Asia. Clients include Lego, Warner Bros, Hasbro, Disney, Nintendo and many others. SuperAwesome Insights, the company’s dedicated Research and Insights arm is highly regarded within the FMCG market. Headquartered in London, the company has offices in New York, Sydney and Bangkok.