Follow The Plan
Soft launch to worldwide launch: 2020's Facebook UA playbook for launching new mobile games
How to optimize your strategy
Downsizing
Update: Gameloft confirms UK studio closure and Brisbane branch layoffs
"We are working with all employees, on a case by case basis, to find the best way to handle their situation in accordance with local employment regulations"
Consolidation
Sell My App acquires the domain chupamobile.com from the formerly crowdfunded $1.3M startup Chupamobile
All about quality of service
Bad Actors
Adjust prevents 200 million fraudulent app installs
Saving clients up to $450 million
Take That
YouTube to standardise age restrictions across gaming, movies and TV show violence
it doesn't effect monetisation
No Turkey
Thanksgiving 2019 boost Switch's US sale to best ever
Country total now 17.5 million
Bestest Best
Pocket Gamer Mobile Games Awards 2020 finalists revealed
Ceremony takes place on the evening of Tuesday, January 21st
Job News
Scopely hires Daniel Freireich as President, Games
New London office announced alongside
Kick Off
Top Eleven 2020 now live, and José Mourinho deal extended until 2022
Another year of glory
Japanese Gold Mine
Monster Strike leaps up global top grossing charts
Crunching the data with App Annie
Switching Up
Tencent’s version of Nintendo Switch launches in China on 10 December
Priced at $300
Annual Praise
Google’s GOTY is Call of Duty: Mobile while Apple takes a multi-platform approach
Tis the season
Bullseye
BoomBit’s Archery Club hits one million downloads
Following on from Darts Club’s success
Into The Unknown
Why Jam City believes Frozen Adventures isn't just another tie-in
“This is a game for fans and avid casual gamers alike”
Making The Case
Taking the gamble out of gaming
Kamagames on why social casino isn’t gambling
Big Indie Pitch
Relax and unwind as Lo-Fi Room walks away as The Big Indie Pitch at G-Star champion
Relax and unwind with our G-Star 2019 Big Indie Pitch top three
Award Season
Submit your game to the 16th annual International Mobile Gaming Awards
Developers are invited to submit their best mobile games for IMGA consideration before December 31, 2019
It's Not Me
New update is coming to Super Mario Maker 2
Hyrule's greatest warrior Link joins the party
Continued Support
Ukie grants membership to BGI and National Videogame Museum
The BGI charity and its National Videogame Museum are now members of the trade body
Changes
EA DICE veteran Magnus Holmström joins MAG Interactive
Takes up new head of production role
Wizards Disband
Harry Potter: Wizards Unite is already in sharp decline
Just $22 million in lifetime revenue
Special Offer
Pocket Gamer Connects London 2020 - CYBER MONDAY OFFER - Last chance to save BIG!
Save up to $675 with this amazing double discount on the UK's BIGGEST B2B event for the games industry
Indie Winners
Mulled 2 takes the Very Big Indie Pitch crown in Jordan
Ball puzzle sequel from Hako Games headlines three great indie games from the heart of the Middle East
Read 5 Now
Hot Five: Anticipation grows for Black Desert Mobile, NetEase x Bossa, and the sharp decline of Harry Potter: Wizards Unite
The hottest stories
Job News
Sega Europe’s John Clark joins Tencent Europe as VP publishing
20-year industry veteran
Coming At You Live
Tencent partners Chinese live streaming platform Chushou.tv
Users will be able to stream games from Tencent’s library
Churning
Mobile games uninstalled 34% more than apps
So says the latest AppsFlyer report
Gotta Splat Them Slimes
Japan-only location AR game Dragon Quest Walk becomes #2 top grossing global game
Crunching the data with App Annie
Indie Spotlight
Seawolf Studios on starting out as an indie developer straight out of university
Newcastle-based studio is headed up by a two-man development team
Event
Big Screen Gaming and Blockchain Gamer LIVE! subsites are now live!
Dedicated sub-sites for the two brand new events alongside Pocket Gamer Connects London 2020
Job News
Google snaps up Assassin's Creed developers for Stadia Games studio
Director general, production chief and art boss all previously worked on Ubisoft's franchise
You Have My Sword
Pokemon Sword and Shield outsells Let’s Go, Pikachu/Eevee in Japan
Dual release took less than two weeks to overtake its predecessor
Out Now
Cut the Rope star Om Nom returns in Om Nom: Merge
First game from new biz unit ZeptoLab Green
Anticipated
Black Desert Mobile picks up 4 million pre-registrations pending December launch
Franchise has already made $1 billion in gross sales
It’s Over 9000
Dragon Ball Z: Dokkan Battle does $2 billion in revenue
Fighter makes $1 billion in 19 months
Freebies
Tomb Raider and Farming Simulator 19 for coming free to Stadia Pro
Plus Spitlings as the second exclusive game
New Investment
Coffee Stain Studio invests in horse-centric mobile game outfit Kavalri
It's part of The Levelling the Playing Field Initiative
In The Flow
Genvid Technologies raises $27 million to fund new streaming engine
Building more tools
Talking Heads
Facebook Gaming, Resistance Games, Rovio and Niantic confirmed to speak at Pocket Gamer Connects London 2020
Speaker lineup is heating up
Sweet Success
Candy Crush Soda Saga surpasses $2 billion in lifetime revenue
410 million downloads in over five years
Play Your Cards Right
Gwent mobile made up 68% of CD Projekt Red's revenue following launch
Witcher 3 card game is due to arrive on Android in Q1 2020
Smart Work
Why the mobile game industry needs intelligent revenue management
Making the most of your players with wappier
One Big Happy Family
June’s Journey Hidden Talents: How to create genuine moments with your players
Wooga provides 7 top tips
Igdc 2019
Super Krishna Crush: Block Blast Game picks up Studio Game of the Year at IGDC 2019
There were five awards overall
Gotta Sue Em All
The Pokemon Company files lawsuit over Pokemon Sword and Shield leaks
Photos taken of strategy guide
Cash In
NetEase invests up to $30 million into Bossa Studios
Hogwash will be the developer's first title in China
Welcome
16 international mobile games including World of Warships Blitz approved for China
Also Dengeki Bunko and Naruto - Next Generations
Anger Mis-management
Rovio launches anger-powered Angry Birds venting machine in Time Square
Yell, punch or shake the machine for a prize
Still Growing
Roblox grosses $1 billion in mobile revenue
From 290 million downloads
New Owners
Funko Pop Blitz and Payday: Crime War's soft launches stopped as NBCUniversal hands over to new publishers
Part of game publishing division’s closure