Sony Ericsson to bring Zeemote Bluetooth controller to the UK

Pocket Gamer exclusively unboxed the hit mobile gaming peripheral, the Zeemote JS1 Bluetooth controller, last August. The controller has met with huge success in the regions where it's been released, and now Sony Ericsson has landed the exclusive UK rights.

The Zeemote will initially be launched as a package deal with SE's new Walkman handset, the W705, which will come pre-installed with movie license racing game, Fast & Furious.

Sony Ericsson prides itself on bringing intuitive and entertaining technologies to its consumers," says Sony Ericsson UK  marketing director Dave Hilton. "We are delighted to be giving them the opportunity to experience the award winning Zeemote JS1 Bluetooth Mobile Gaming Controller in combination with our W705 state-of-the-art handset."

The deal couldn't come at a better time for struggling Sony Ericsson, as the company finds itself in financial difficulties after failing to address the burgeoning smartphone market.

This small piece of vital new hardware could be just what Sony Ericsson needs to get back in the mobile and gaming markets.