Q&a
Sybo and Outplay on the collaboration behind Subway Surfers Blast
We caught up with Sybo and Outplay CEOs Mathias Gredal Nørvig and Douglas Hare on the latest addition to the Subway Surfers franchise
Staff
Paige Cook
Job Title
Deputy Editor
Contact paige.cook@steelmedianetwork.com
About Paige is the Deputy Editor on PG.biz who, in the past, has worked in games journalism covering new releases, reviews and news. Coming from a multimedia background, she has dabbled in video editing, photography, graphic and web design! If she's not writing about the games industry, she can probably be found working through her ever-growing game backlog or buried in a good book.
Articles by Paige Cook
Q&a
Fingersoft CEO Jaakko Kylmäoja on the future of their hit Hill Climb Racing
Fingersoft focuses on staff well being as they gear up for future releases
Q&a
MY.GAMES Vladimir Krasilnikov on the challenges of developing a cross-platform smash hit
After a ten year run of success on mobile, it's time for the team to take War Robots to mutliple platforms
Q&a
Aonic co-founder Olliver Heins: “We aren't just looking for the next cash-generating game, we aim to create real value."
Aonic recently became shareholders of game studio Milky Tea which is gearing up for big announcements this year
Q&a
Milky Tea CEO Jonathan Holmes gets "supercharged" with Aonic investment
With a new partner and powerful IPs, we get the latest from Milky Tea as they tease big announcements coming this year
Expert Insight
Fundamentally Games’ Oscar Clark: The secrets of successful live ops and monetisation
Author, CEO and games industry insider, Oscar Clark reveals his strategy for making great games that win fans and make money
Industry Insight
“Rovio devs must be salivating at the thought of working with these IPs...” The Sega/Rovio deal: The industry speaks
Industry experts give their take on what Sega will do with Rovio and who'll be splashing the cash next
Comment & Opinion
“The shame for Finland is it isn’t Rovio buying Sega…" Six ex-Rovio staff give their take on the big deal
It's the big money buyout that's got everyone in mobile talking. But what do famous 'ex-Rovians' make of it?
Opinion
Mobile Mavens: Is AI a helping hand or to be kept at arm's length?
Our round-up of opinion from around the industry returns with AI's role in game development the hot topic
Q&a
Keywords' Yago Sagrado García on the growing South American games market
Keywords Studios communications manager explains the expanding the market in Brazil and the potential of AI to come
Q&a
Odeeo CEO Amit Monheit talks on the mobile games market
Amit Monheit discusses industry challenges and what makes mobile special
Q&a
Charmie Kim talks on joining the game industry and the creation of Beatstar
Rhythm game Beatstar has gone on to be Space Ape’s biggest hit so far being played by over 50 million people
Q&a
Lisa Bridgett on the creation and evolution of DREST
DREST brings fashion to mobile with over 280 fashion and beauty brands involved and a growing player base
Level Up
Using artificial intelligence to create video games
ElectricNoir's Nihal Tharoor explains how they've been using artificial intelligence to help create interactive drama games for mobile
Year In Review
Meta reflects on the past and looks to the future
Zuckerberg's social network had a busy 2022 with a new title and broader visions, but how did the year play out - and what comes next?
Candy Crush
Candy Crush celebrates 10 year anniversary by hosting a superstar exclusive
Players will have 24-hour exclusive access to Meghan Trainor's new music video debut
Acquisition
Playstudios acquires mobile game developer Brainium
The deal consists of $70 million in upfront cash
Industry Insights
Bain & Company research suggests potential growth for gaming
Bain predicts global games revenue could grow by more than 50% in the next five years
Tech Talk
Apple's iPhone 14: Is it good for gaming?
Apple often set the benchmark for mobile devices but how does the latest iPhone 14 stack up
Survey Findings
Hyper-sexualisation in video games
Which character designs do gamers actually prefer? A recent survey from PickFu analysed sexualisation in video games, here are the results
Helsinki Highlights
Adjoe on helping to grow apps through smarter advertisement
Carly Ostasiewski from adjoe spoke with us at PGC Helsinki about the advertising and monetization platform
Helsinki Highlights
SHAREit - an accessible way to share digital content
Arunabh Madhur from SHAREit spoke with us at PCG Helsinki about the peer-to-peer file sharing app.
Rebranding
Edge Gaming rebrands to Ludeo
The company creates user-generated content allowing gamers to share their best moments
Partnership
Yahaha Studios partners with Synty Studios
The partnership will see the expansion of Yahaha's 3D asset library
Uae Tech
UAE innovates in the world of tech
The UAE finds itself in a prime position when it comes to leading technological advancements
Mental Health Awareness
Safe In Our World celebrates its three year anniversary
The charity is celebrating with a fundraiser and a series of announcements
Projected Growth
Growth for the games market in Nigeria
As Nigeria gains wider access to the internet and mobile phones, its youthful population continues to expand into mobile gaming
Lawsuit
Epic and Match Group are expanding their lawsuit against Google
The two companies have stated that Google is violating US antitrust laws
New Tech
New Kickstarter project features a controller for mobile gaming
The team behind UDU Console hopes to make mobile gaming a more active hobby
New Roles
Pete Hines promoted at Bethesda
Erin Losi will also be taking up a new position within the company
Charity Event
One Special Day charity event supports gamers with disabilities
The fundraising event will see multiple games industry companies raising money for the the cause with their video game titles.
Development Details
Azur Games on how it created a top three simulator game
The blog post covers topics such as creating the right visuals and learning from metric analysis
Investment
TruePlayers secures £225,000 investment
The investment money will go towards future hires and the creation of more mobile games
Expansion In Barcelona
FunPlus expands its reach in Barcelona
The new development studio is intended to strengthen the company's commitment to the city
Expansion In Australia
Keywords Studios continues expansion
The company is extending its reach in the Australian games market with two new additions
New Studio
Sandsoft opens flagship studio in Riyadh
The new studio will also be launching an internship program to shape future industry figures
Mobile Esports
Snapdragon Pro Series is launching a second season
The mobile esports platform will be hosting an even bigger competition for its players
Microsoft Activision Deal
EU antitrust regulators set a date regarding Microsoft's acquisition of Activision
The investigation will conclude in November but if concerns are raised an extended phase could begin
Four Day Work Week
James Levick: "The success of the initiative is dependent on being able to do 100% of the work in 80% of the time"
In this interview we hear more impressions on the four day work week and what changes have taken place because of it.
Future Acquisitions
Tencent changing strategy to acquire more majority deals
The tech company is hoping to secure future growth by expanding its gaming assets
Independent Games Festival
The Independent Games Festival Submissions for 2023 are open
The event will see eight awards handed out in various categories
New Hire
NetEase hires Jonathan Morin as creative director
Morin will be joining the Montréal office and focusing on creating new IP
Four Day Work Week
Anna Yukhtenko: "Some tasks that I thought would take me a long time, actually require much less time if approached tactically"
Hutch is one of the many companies for whom the four day work week trial is still ongoing.
New Hire
FunPlus hires Jacob Krüger as the new user acquisition director
Krüger will be joining the Barcelona office to help lead the companies user acquisition strategy
Hypercasual Report
Tenjin has released its hypercasual games benchmark report
The report covers Q3 of 2022 and shows Android is at an all time high for share of ad spend
Partnership
XPLA announce partnership with Xterio
XPLA are hoping to be the leading blockchain for gamers and this partnership is the next step toward that goal
Blockchain Metaverse Game
The creator of PUBG has announced a new blockchain metaverse game
Brendan Greene is creating a new game named Artemis which will feature NFTs
Helsinki Highlights
Creating balanced gameplay through inclusivity
Tülay McNally took to the stage at Pocket Gamer Connects in Helsinki to talk about her role at EA and bringing diversity to games
Milestone
Pokémon Go reaches $4.5 billion in lifetime revenue
The popular Pokémon Go title reaches milestones in revenue and downloads
Rebranding
Coda is now known as Coda Labs
The rebranding will see a shift in focus toward web3 gaming