KPIs
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Persona.ly exceeds Animoca Brands' Crazy Defense Heroes ROAS KPIs by 70% - Mobile UA case study
How the two companies joined forces to acquire more users in Japan

PGC Digital: META Games COO believes KPIs are the "best way to align teams and people towards a goal"
META Games co-founder Philipp Karstaedt shared tips on metrics

Latest Apple, Google and Samsung mobiles smash game monetisation record
DeltaDNA study delves into which devices’ players spend more money

AppsFlyer launches mobile marketing app for advertisers on the go
Check your KPIs while you're on the train or out for a coffee
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