Pgc London 2025
Tag: Campaign
Creatives
Playtika takes potshots at Candy Crush with new Best Fiends ad campaign
“Download free, play sugar free”
User Acquisition Advice
Matej Lancaric offers tips to improve ad campaigns and find more users
His blog suggests the ideal length of a creative is 20 to 25 seconds
Cumulative Campaign
Crypto Golf Impact pre-release to reward almost $150,000 to users
Distribution to 7,000 random Neopin wallet holders ahead of March 25 launch
Never The Twain
The importance of avoiding campaign overlap between ad types
Facebook Gaming highlights the importance of separating your approach to Automated App Ads (AAA) and Manual App Ads
20 Years
G5 Entertainment celebrates 20th birthday with special campaign for players
Presents for everyone
Money Money Money
Video games raised $23.3 million on Kickstarter in 2020
That's a 35 per cent increase year-on-year
Ninten-no
Nintendo puts a stop to Joy-Con charity campaign
"Etikons" were being sold in memory of YouTuber Desmond "Etika" Amofah
#justvote
Enthusiast Gaming teams with Global Citizen and HeadCount to encourage young Americans to vote
"We have a unique opportunity to work with one of the most influential, grassroots movements in the world"