Tapjoy's co-founder Ben Lewis to give a webinar on virtual currency best practice

With monetisation of games and apps, especially free ones, a key issue for many developers, it's always worth listening to the mistakes and successes of others.

To that extent, Ben Lewis, co-founder and veep, mobile product, at Tapjoy (originally Offerpal), is holding a webinar on the subject of Virtual Currency & Mobile Apps: A Recipe for Distribution & Monetisation.

Brain dump

Obviously partly a marketing push for companies to use Tapjoy's solutions with respect to virtual currency tools as well as in-app advertising and per-install marketing, he will also share best practices, case studies and lessons learned from integrating virtual currency into mobile applications.

The webinar will take place on Tuesday December 14, from 11am PST.

You can register here.

[source: Tapjoy blog]