Verizon in talks with Apple over iPhone

AT&T has been itching to retain a vice-like grip on its exclusivity contract with Apple regarding the iPhone, though it appears Apple perhaps isnt quite so keen to keep its technological phenomenon locked up for much longer.
According to USA Today, Steve Jobs began discussions with Verizon before going on sick leave earlier in the year, though the talks apparently continued. These high-level discussions could apparently see Verizon enter an iPhone deal as early as next year, once AT&Ts exclusivity runs out.
The rumour comes from an unidentified source, so its too early to say whether or not the deal will come off. But with the massive success of the iPhone, its ultimately in Apples best interests to get the device into as many hands as possible, and exclusivity contracts arent the best way to achieve that goal.