Fusebox snags rights for Bigg Boss and Big Brother interactive fiction games

Nazara Technologies-owned Fusebox Games has partnered with Banijay Entertainment’s distribution arm Banijay Rights to develop and launch mobile games based on TV shows Bigg Boss and Big Brother.

The two interactive fiction titles are set to launch in 2025. The Bigg Boss title will allow fans to create avatars and navigate storylines inspired by the reality TV show. It will feature live events, branching narratives, and localised content in Hindi and regional languages. 

UK-based Fusebox has a history of developing interactive story projects, including its flagship title Love Island: The Game, based on the hit TV series.

So far its games have proven successful in the US, UK, Australia and Canada, Switzerland, Sweden, Denmark, Norway, and New Zealand. The company currently employs around 30 staff primarily based in the United Kingdom.

Fusebox was acquired by Nazara for $27.2 million in August last year.

New possibilities 

“Bigg Boss is a cultural phenomenon that resonates deeply across India," said Fusebox CEO Terry Lee. “At Fusebox Games, we are excited to reimagine this iconic format as an immersive, interactive experience that fans can engage with in entirely new ways. 

“This partnership with Banijay Rights underscores our commitment to delivering compelling, localised interactive fiction games that resonate deeply with audiences, not only in India but around the world."

Banijay Rights SVP of gaming and gambling Mark Woollard added: “Bigg Boss and Big Brother have captured the hearts of millions of viewers worldwide. Our partnerships with Nazara and Fusebox Games open exciting new possibilities, creating immersive ways for fans to engage with these iconic brands.”