Remote Working
"This is a really unusual time, it’s okay not be okay," says Team17 producer Emma Bates
"It’s difficult because everyone has different circumstances and is working in different conditions..."
Psyched
6 powerful motivators to drive your game marketing creative
YellowHEAD's Noa Miller explains
Resonate
Audiomob CEO Christian Facey: "developers need to think about the business side of their studio as much as the gameplay"
Christian Facey talks game jams, and the importance of figuring out your business structure as an indie
Speaker Spotlight
Speaker Spotlight: PeopleFun's Carol Miu talks topics, trends, and tenure as a Wii Sports champion
PGC Digital #4 kicks off November 9th
Sponsored
Best practices for growing your video game in Thailand
Mobile accounts for 69% of SEA’s overall video game revenues
Speaker Spotlight
Speaker Spotlight: IDGA's Renee Gittins' advice on how to break into the games industry
PGC Digital #4 kicks off November 9th
Poc In Mobile
"I’ve often had to do twice the work to convince people that I am capable," says Snap Games' John Imah
"In every role I’ve held throughout my entire professional career, I’ve been the first black employee with the title."
Pgc Picks
PGC Digital #4 - our editor's picks on unmissable content
PGC Digital #4 takes place November 9th - 13th
Speaker Spotlight
Speaker Spotlight: Industry vet Ariella Lehrer on 35 years in games
PGC Digital #4 kicks off November 9th
Making Of
Kongregate's Tammy Levy on licensing, partnering with Nickelodeon and launching TMNT: Mutant Madness
"There are many hero-focused games on the market, so we wanted to make ours stand out"
Remote Vs Office
Indie Mavens: Is there an overall benefit to going completely remote work or does a company still need an office?
"Life is short, and the distractions are piling up. At what point do you need to majorly change your lifestyle to fit with an internet-enabled world?"
App Bidding
App bidding: The importance of automating monetisation in hypercasual games
Facebook Audience Network’s Thomas Coulon looks at the most efficient way to maximise your ad revenue potential
Speaker Spotlight
Speaker Spotlight: Gamma Law's David Hoppe on the current legal issues in esports
PGC Digital #4 kicks off on November 9th
Indie Spotlight
Kosmoon Studio solo developer Benhaddou Malik on the importance of respecting the players
"Use your mistakes as a learning process."
The Genshin Impact
An analysis of Genshin Impact’s mobile success and how it could grow even bigger
Kalle and Erno from Gamerefinery dig into the global RPG sensation
Indie View
Battlebrew's Shawn Toh on 'food porn' and cooking up a successful indie studio
Shawn Toh discusses taking second place in our Digital Big Indie Pitch in August
Remote Working
Habbo product manager Jorge García on balancing family life and work under lockdown
"Make sure to take some time for rest or being with your family, doing exercise, cooking healthy food, etcetera."
Master The Meta
Master the Meta: Why Playrix’s misleading ads finally got banned
This week, the MTM dissects the ASA's decision to ban Playrix ads
Speaker Spotlight
Speaker Spotlight: EA's Chong Anh on how China is set to launch its first AAA experiences
PGC Digital #4 kicks off November 9th
Sponsored
How to maximise mobile revenue on Android
Engage fans while saving time, money and resources
Poc In Mobile
InnoGames's Omoloro Oyegoke on why "removing barriers of entry" will attract more people of colour to games
"Most of these problems stem from the larger society..."
Speaker Spotlight
Speaker Spotlight: CCP Games brand manager on how the games industry can thrive despite COVID
PGC Digital #4 kicks off November 9th
Yodo1
Yodo1’s guide to publishing your mobile game in China, part 1: ISBN, copyright, and taxes
Part one of Yodo1's short series on how to publish in China
Making Of
How Snake inspired Tree Men Games' Pako Caravan
"Pako Caravan is a mix of elements from the original Pako games and tried-and-true classic snake games."
Starloop
The best mobile ads formats for user acquisition and how to plan your strategy
Starloop Studios digs into the most effective advertising methods for bringing in more players
Live And Kicking
Dragalia Lost game director Yuji Okada on the two-year success of Nintendo's hidden gem
"We have over 100 people working on the project."
Speaker Spotlight
Speaker Spotlight: Call of Duty: Mobile associate product manager on how publishing will evolve
Pocket Gamer Connects Digital kicks off November 9th
Indie Spotlight
Lozange Labs's Matt and Ava Loz on how the App Store editor can make or break a game
"The main challenge in the mobile games market is managing to get any sort of visibility"
Rocket Revenue
Rewarded ad monetisation: The 3 most effective ways to rocket revenues
What are the best ways to maximise your in-game revenue?
Indie View
The Big Indie Interviews: Jon Jarnsäter discusses pitching Save the Zacks at Pocket Gamer Connects London 2020
Jon Jarnsäter discusses coming 2nd at our Very Big Indie Pitch at Pocket Gamer Connects London 2020
Remote Working
Why Lion Studios' Amy Choi believes studying data analytics is a must for aspiring game developers
"Most roles in game development benefit from a solid understanding"
Master The Meta
Master the Meta: Understanding Unity’s new program that helps developers acquire players
The MTM team digs into Unity's game growth program
Speaker Spotlight
Speaker Spotlight: Chris Hainsworth on how mobile monetisation has gotten harder
Pocket Gamer Connects Digital #4 kicks off on November 9th
Poc In Mobile
Employers need to be "proactive in seeking diversity," says IronSource VP of new business Rujul Patel
"I see very few South Asians or other people of colour outside of product and technical roles"
Tentuplay
TENTUPLAY on how Behavioural Segmentation grants valuable player insight
PGbiz caught up with Tentuplay co-founder Hyeyon Kwon following their talk at PGC Helsinki last month
Making Of
Radical Forge creative director on the three-year road to the launch of Bright Paw
"We knew from the start that it was not going to work unless we committed to premium."
Checkmate
Why indie developer Matthew English is looking to reinvent chess for a new audience
"If we had an unlimited budget we’d continue making Tschess the best game it could possibly be."
Remote Working
How Roblox software engineer Corey Robinson began designing levels at 14
"Being able to share ideas that I had in my head and turning them into a medium that others could experience was so exciting."
Master The Meta
Master the Meta: Why Genshin Impact is far more important than you think
This week, Master the Meta focuses down on the huge success of Genshin Impact
Re-launch
From a flop to the top: how to re-launch a mobile game
PickFu's CMO discusses how to breath life into old titles
Speaker Spotlight
Speaker Spotlight: Cheesecake Digital CEO on the benefits of industry volunteering
"It is a great way to network, learn new skills and understand more about the industry."
Speaker Spotlight
Speaker Spotlight: Indie dev Anna Jenelius on narrative in games and industry maturity
"If you want to make games, make games."
Speaker Spotlight
Speaker Spotlight: Farmville 2 lead designer on game design deftness and trends in India
"Game development as a career was almost unheard of back then in India."
Indie Spotlight
Headup Games CTO Mark Aldrup on returning to office life in Germany
"Every two to three years the market seems to shift completely and you always have to be up-to-date."
Remote Working
Square Enix Montréal's Nathalie Gauthier explains why soft skills are the key to managing people
"You certainly have to clearly understand that producing has nothing to do with authority or micro-managing every decision."
Master The Meta
Master the Meta: Understanding gaming’s dark horse - Stillfront Group
The Master the Meta team dives into Stillfront's success
Touchdown
Nifty Games discuss NFL Clash strategy, long-term goals, and Colin Kaepernick
"Nothing makes us more upset than the pay-to-win mechanics that would make the game unfair."
Poc In Mobile
Candy Crush producer Desirée Brathwaite on the underlying bias against black and brown people
"To attract and retain talent of colour, you need to provide an inclusive environment"
Live And Kicking
Why Playrix producer Alexander Vedeneev believes Gardenscapes is more than "just a Candy Crush clone"
"We must be doing something right if our games are being copied."
Performance Advice
Automatically generating performance test reports across all devices using CI with Arm Mobile Studio performance advisor
Take a detailed look at how Arm Studio can get you through benchmark analysis