Master The Meta(verse)
Master the Meta: what’s next for the Metaverse?
This week, the MtM team digs into the ever-evolving transmedia space
Meet The Investor
Nordisk Games’ partner and director of operations Markus Windelen on the key advantages of fundraising
“We challenge and support the game studio management to trigger improvements across multiple disciplines.”
Ten Years, Ten Square
Ten Square Games - from an emerging CEE local gamedev leader to a global player
We chat to Ten Square Games CEO Maciej Zużałek as the company hits a decade
Master The Meta
Master the Meta: The future of gaming subscriptions
The MTM team digs into how the business of subscriptions may evolve in a digital world
Poc In Mobile
"There’s work to be done but it’s early days," says POC in Play co-founder Adam Campbell
"One thing I’d like to encourage is more cross-industry recruitment"
Meet The Investor
Courtside Ventures’ partner Kai Bond on their cycle of investment and how raising funds with them can benefit you
“Domain expertise and a unique insight that no one else has. We want to meet a founder who can see a trend and has the knowledge, network and ability to execute on their vision.”
That's Growth
2021 opportunities for growth-minded game publishers
As IDFA shakes up the advertising world, Facebook Audience Network offers insight on how to keep revenues flowing
Making Of
Inspired by Jet Set Radio, Apple Arcade racer Warp Drive brought composer Hideki Naganuma onboard
"We were thrilled when he agreed"
Break It Down
How a partnership with Voodoo gave life to hypercasual indie, Demolish!
We speak to Jean Mikryukov about how Voodoo's support helped his title thrive
Grow Your Business
Mobile's golden goose: Hypercasual your way to business growth
Hypercasual is thriving during mobile's biggest year yet. CrazyLabs offers insight on how you can make the most of it
Mystic Mavens
Indie Mavens: What trends and events will shape the mobile industry in 2021?
"IDFA depreciation has the potential to completely alter the free-to-play market"
Indie Spotlight
How Stacky Dash utilised TikTok to achieve 100,000 downloads a day
"The biggest challenge is acknowledging that success is the exception and failure is the norm"
Sponsored
Finding success in 4x strategy games
A preview of the new mobile game genre report from Google Play
Jobs In Games
Devolver Digital's Robbie Paterson on how to get a job as a marketing manager
"Seeing a game's success change someone's life will never get boring"
Credits Will Do Fine
Star Wars: Galaxy of Heroes made up 98% of all revenue from the last five Star Wars mobile games
Collectible RPG has generated $1.2 billion to-date
Silver Anniversary
Cat Daddy Games founders discuss WWE partnership, Take-Two acquisition and 25 years in the industry
"We don’t put all the eggs into a single basket"
Making Of
How Apple 'featuring' helped The First Tree rival sales to PS4 and Xbox One on iOS
"Having a powerful ending can help people look past the flaws so much easier"
Game Drive
Introducing Game Drive: the acceleration programme from MY.GAMES and Google that promises to fuel mobile developers
The new initiative will see successful mobile studios rewarded with consultation on how to level up their business
Lessons From Voodoo
How Voodoo is driving creativity and innovation in the creation of mobile game ads
Voodoo creative marketing manager weighs in how to craft in-game ads that resonate with your users
Master The Meta
Master the Meta: What you need to know before Playtika’s IPO
To kick off 2021, the MTM team takes a look at Playtika's movements ahead of its IPO
Ask Iwata
Next Level Games was an anomaly - don't expect more Nintendo acquisitions anytime soon
Prior to this, its last purchase was Monolith Soft in 2007
Making Of
How a trip to Antarctica helped bring authenticity to South of the Circle
We speak to State of Play Games co-founder Luke Whittaker regarding the development of South of the Circle on Apple Arcade
Bricked
Minecraft Earth failed to cross $500k in lifetime revenue - are location-based games off the map?
While Pokemon GO has adapted and thrived, others have come up short
What's New
Five trends that will drive social mobile gaming in 2021
Oren Todoros gets out his crystal ball
Fat Or Thin?
2021: Mobile gaming’s year of reckoning?
Was 2020 extraordinary or the new ordinary?
Goodbye Farmville
Down on the FarmVille: The rise of Zynga's social gaming icon
As Zynga closes down the first FarmVille, we take a look back at what made it special
Playables
Is it time for more publishers to add playables to their advertising mix?
Mindworks' Stella Zhu discusses the benefits of including playable ads
Remote Working
"An average programmer with good communication and social skills is easier to train," says CoolGames technical lead Kasper Boonstra
"Working remotely felt like a bigger issue than it turned out to be"
2020 In Review
"The IDFApocalypse will force developers to rethink ad models," says AdInMo CEO Kristan Rivers
As part of our 2020 in review series
2020 In Review
Gismart VP of business development on company growth, expansion, and juggling hypercasual titles
As part of our 2020 in review series
2020 In Review
Mobile Groove's Peggy Anne Salz on 'the year that forced many to rewrite the marketing playbook'
As part of our 2020 in review series
2020 In Review
Steel Media in 2020: connecting the games industry with 55 events, 7,600 media stories and a whole lot of love
Locked down... but by no means out in 2020
2020 In Review
CoolGames founder Laurens Rutten on the 'continuing growth of gameplay outside traditional app-stores'
As part of our 2020 in review series
2020 In Review
Why Kolibri Games' Daniel Stammler believes Call of Duty: Mobile's continued success is one of the big winners in 2020
"It's a great display of what our platform has to offer"
2020 In Review
Gameloft CFO Alexandre de Rochefort on the impact of cross-platform games during COVID
As part of our 2020 in review series
Making Of
How Shadow Fight Arena looks to offer something on mobile that console and PC is lacking
"The main problem was related to human resources as it was a real challenge to find experienced specialists"
Indie View
The Big Indie interviews: Hong Kong indie Trefle & Co Game talk thriving, adapting and succeeding
Billy Hui discusses winning our Digital Big Indie Pitch in November
2020 In Review
Runescape product director Matt Casey looks ahead to 20th anniversary in 2021
"We’re launching it all over again"
2020 In Review
King CTO Steve Collins: "2020 was made that little bit more tolerable through the power of games"
As part of our 2020 in review series
Indie View
The Big Indie interviews: Baronnerie Games explores building an award winning roguelike deckbuilder whilst trying to survive as an indie
Étienne Ponton-Bouchard and Marc-André Gagnon discuss coming 3rd at our Digital Big Indie Pitch in October
2020 In Review
"Mobile is no longer the only option for people doing commutes or travelling," says Dead by Daylight producer Valentine Dessertenne
Behaviour Interactive launched the horror title in June earlier this year
2020 In Review
Voodoo publishing lead Alexander reflects on a huge year in hypercasual
Part of our 2020 year in review series
What's Next?
After 2020’s boom, how should hypercasual developers prepare for 2021?
Andrey Mikhlin makes some predictions
2020 In Review
Rami Ismail talks 2020 trends, the closure of Vlambeer, and his mobile game of the year
Part of our 2020 in review series
Marketing Types
Mobile marketing creatives in 2020: trends, types, visions
AdQuantum's Pavel Shishkin discusses marketing trends in 2020
Asynchronous Or Synchronous
Why "2021 will be the year of mobile esports" according to Ryu Games' Nick Contino
"I think we’ll see all of the big players jump into the space"
Indie Spotlight
How Top Gear's "car football" inspired Lavaskull to create Soccer Rally: Arena
"There is still opportunity, but it’s rare that an indie can go without a publisher"
2020 In Review
Ubisoft Mobile executive director Jean-Michel Detoc on 2020, staying connected, and the evolution of mobile
Part of the PGbiz 2020 year in review series
Remote Work
"It’s a passion job, in that every angle and approach is appreciated but inspiration can come at any time," says N3twork Tetris director Mari Burns
"For those who don’t play video games, I think it’s misunderstood as a filler of time"
Master The Meta
Master the Meta: deconstructing Genshin Impact - mobile’s next frontier
This week, MTM looks back on the astronomical rise of Genshin Impact