Refining Features
Back to the Features Part II: How to utilise feature data to improve mobile game revenue
How GameRefinery's new tool gives you an insight into your game's design
Competitive Gaming
Super Senso and sensibility: GungHo on embracing the growth of mobile eSports
GungHo and Turbo CEOs offer their thoughts on eSports and discuss new strategy game Super Senso
Big Bets
Stick or twist: What’s next for the mobile social casino sector?
Stick within a $3 billion market or twist for $40 billion?
The Gamer's Brain
How the rise of UX has brought cognitive science to mainstream game development
Epic's Director of UX Celia Hodent opens the book
Kamagames Interview
KamaGames on why it's developing for HTML5 and VK's new Direct Games platform
Chief Marketing and Commercial Officer Daniel Kashti discusses the opportunities that await with HTML5 and social networks
Talent Development
How the Outplay Academy has created a centralised hub for learning at the studio
Outplay's Emma Purvey discusses the studio's new initiative to educate staff and the wider games industry
Full House
The lessons learned from making a virtual reality casino
Alea Co-founder Alexandre Tomic shares some of the lessons learned while bringing SlotsMillion to market
East Meets West
There's been a radical market shift for foreign games in China
Pascal Clarysse on why Western publishers now need Chinese distributors more than China needs them
Making Of
Aiming high: The making of Guns of Boom
Game Insight CEO Anatoly Ropotov tells the story behind the hit mobile shooter
Mobile Game Trends
China mobile game trends in H1 2017: Tencent and NetEase dominate iOS charts
Niko Partners Analyst Daniel Ahmad on what the charts tell us about the local games industry
Decoding Design
Deconstructing the secrets of MZ's success part two: The game design
Anil Das-Gupta uncovers just how the developer is able to make hit after hit
Retention Tool
How Summoners War’s unexpected success disrupts conventional wisdom about mobile eSports
Audience comes first
Making Of
Feline fighters: The making of ZeptoLab's C.A.T.S.: Crash Arena Turbo Stars
Chief Product Officer Max Petrov spills the beans on the game's development
Decoding Design
Deconstructing the secrets of MZ's success part one: The history
Anil Das-Gupta uncovers just how the developer is able to make hit after hit
Firing On All Cylinders
Despite profitability, Zynga CEO Frank Gibeau says it’s too early to declare victory
Dog on the up
Of Metal And Men
From console FPS to mobile RTS: The shaping of Titanfall: Assault
Particle City’s journey
Studio Profile
Playing it cool: How Snowfall is building a business on one external IP
CEO Natasha Trygg discusses the studio's big plans
Live Fantasy
How Mobius Final Fantasy is keeping players coming back for more
The team at Square Enix discusses the game's life so far
Sony Hits & Misses
From Fate/Grand Order to Mingol and PlayLink: Two years of Sony's mobile big bangs and misfires
A look at the three pillars of Sony's current mobile efforts
Live And Kicking
Five years on: Supercell on the evolution of Clash of Clans
An insight into the live ops of one of the biggest mobile games ever
Speaker Spotlight
Mobile ad monetisation challenges and best practices
SafeDK's Ayala Rudoy discusses ad monetisation challenges and best practices
Myth Buster
3 myths about playable ads
IronSource's Daniel Herman tackles some popular beliefs about the ad format
Indie Mavens
What do indie developers think about Apple's ARKit?
Our Indie Mavens weigh in
Meet Up
Meet localisation and player support specialist MoGi at Gamescom 2017
Find out how MoGi can support your game
Emerging Markets
Mobile games market rising stars: New promising countries in terms of revenues
Zenna's Bohdan Chernobai breaks down the data from emerging markets
Spooky Business
Balancing the bang and the buck: The making of Zombie Gunship Survival
Limbic Software and Flaregames explain all
Understanding Data
The data game
Matomy's Itai Blitzer discusses behavioural patterns and why first-party data is so important
Decoding Design
How Fire Emblem Heroes made $100 million from 10 million installs
Wargaming's Anil Das-Gupta on how Nintendo has been able to quickly leverage the IP successfully on mobile, and what more it could do
The Walking Deal
"As opposed to adapt, the word expand is better": Skybound's Dan Murray talks video game franchises
Speaking at PGC San Francisco, the Walking Dead boss discusses the challenges and opportunities of making games based on big brand IP
Mad World
One year on: Madfinger's Studio Head on its big recruitment drive and sharing profits with the team
Miguel Caron discusses the changes he's implemented since year joining in May 2016
Featured Features
Top 5 features games developers should consider to make it big in Japan
GameRefinery’s tool identifies the most popular gameplay mechanics
Monetisation Royale
Brawl Stars versus Clash Royale: Designing a strong gacha
Adam Telfer delves into the monetisation of two of the hottest games on mobile
Inconvenient Truth
Why the mobile games industry underestimates MZ at its peril
Are you playing FFXV or Brawl Stars?
Masters Of Engagement
How to successfully leverage influencers as creative consultants
Flaregames' Jon Howard provides key tips on creating engaging promotions
Chatterbots
How social chatbots are creating a new wave of casual gamers
Gamee's Bozena Rezab on the opportunities for developers and brands
Mobilescape
Why Jagex is finally bringing RuneScape to mobile with cross-platform play
Neil McClarty offers up the details MMO's big jump to smartphones and tablets
Flying High
How Angry Birds 2 significantly increased its revenues within a year
Michail Katkoff deconstructs the changes that breathed new life into the game
Mobile Mavens
Mobile Mavens: Is there an opportunity for smartphones to build on the Nintendo Switch model?
Following recent investments, we ask the experts for their view
Developing A Legend
"We have a plan, and we're sticking to the plan": Nordeus on the continuing development of Spellsouls
The Spellsouls team discuss how development is progressing six months after soft-launching
Fulfilling The Vision
InnoGames on finishing what Wooga started with Warlords
Studio Director Philip Bang on the project so far
Influencer Marketing
Why influencers are a key part of games marketing and how to work with them
An overview of the space and how to harness these social media stars in your marketing campaigns
Blitz Meets Socom
How Forces of Freedom is shooting for mobile eSports success
Reinventing the coffee-break
Influential Tech
New technology delivers three million mobile game installs with a single YouTuber campaign
Playcom details the benefits of its new PlayClips technology
Star Pitch
What it takes to make a winning app, according to one Big Indie Pitch judge
Amazon Appstore's Mario Viviani offers his tips
Promoting Diversity
"As soon as you call it out, people become more aware of it": Wooga on promoting diversity in games
Head of Communications Maike Steinweller discusses the initiatives Wooga is working on to get more women into games
Coming To Mobile
How Elvenar became InnoGames' second biggest game with a 50% female player base
Ulrike Kunkel on bringing Elvenar to mobile
Gotta Catch 'em All
One year on: How Pokemon GO has proved it’s more than just a fad
The right game at the right time
Show Don't Tell
The augmented reality-fueled future of mobile marketing will be narrative and personalised
Motive.io's Peter Wittig shares discusses how it aims to empower developers, markets and advertisers to bring immersive experiences to consumers
Unity For Everyone
"People have been using Unity for non-gaming things for years"
Product Manager Mike Wuetherick talks Timeline, Cinemachine and opening Unity to everyone
Besieged With Competition
Simutronics on Siege: Titan Wars and 30 years of multiplayer gaming
CEO David Whatley on the journey from MUDs to mobile PvP