Industry Insights
How Gossip Harbor builds live ops from day one
Balancy breaks down Gossip Harbor’s approach to onboarding players through live ops
Company Profile
Balancy
Website
balancy.co/
About
Balancy is built by ex-game developers and aims to create the industry standard for LiveOps in games and apps. It is a workspace for game designers and monetization managers that provides no-code tools for fine-tuning game balance and monetization.
With Balancy, teams of any size can scale LiveOps and achieve maximum profitability.
Related People
Antonina Belova
growth & partnerships manager
Pavel Ignatov
CEO & Co-founder
Julia Iljuk
Head of growth
Andrei Apanasik
CTO & Co-Founder
Ana Bogacheva
Business Development Lead
Michael Khripin
LiveOps Expert
+3 more
Articles featuring Balancy
Forever Games
2026 live ops trends: Templatisation, personalisation and AI
We speak to Balancy CEO Pavel Ignatov about the latest trends in live ops and the strategies developers can employ right now
Live Ops
Live ops in 2026: What 2025 revealed and how studios should prepare
Balancy's leaders speak on the evolution of live ops and what comes next for studios
Live Ops
Cutting the wait: How game teams are accelerating live ops
Antonina Belova discusses why speed is now a live ops strategy
Monetisation
Best practices for in-game shops: How to convert players into spending
An excerpt from Balancy's new digital book 'Best practices for in-game shops'
Monetisation Strategies
Balancy raises $700K to transform game monetization and live ops
Balancy has partnered with more than 100 games since it was established in 2022
Pgc Helsinki
Speaker Spotlight: Julia Iljuk on how to grow your game's revenue
Pocket Gamer Connects Helsinki takes place on September 12 - 13. We catch up with some of the stars from the mobile industry who'll be taking part