Best For The Brand
Game of Thrones: Legends is a "modest" success while Marvel Snap is IP adaptation done right
GameRefinery’s July review highlights a busy month for mobile games with winners and some surprise losers…
Company Profile
GameRefinery, a Liftoff company
Website
gamerefinery.com/
About
GameRefinery helps developers, publishers and investors make better decisions.
Related People
Joel Julkunen
Head of Game Analysis
Kalle Heikkinen
Chief Game Analyst
Taija Kanerva
Chief Game Analyst, Japan
Wilhelm Voutilainen
Chief Game Analyst
Erno Kiiski
Chief Game Analyst - US
Brendan Fraher
Head of Global Sales
+3 more
Articles featuring GameRefinery, a Liftoff company
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Jumping In Japan
Wuthering Waves, Gakuen Idolmaster, Squad Busters: Which new mobile games won Japan over this May?
Plenty of new mobile hits launched last month, from Supercell, Kuro Games, Bandai Namco and others
Partner Up
Partner events are the latest trend in Monopoly GO!, Royal Match and Project Makeover
GameRefinery GM Brendan Fraher delves into the rise of partner events, while also providing insights on competitive events in match-3
Live Laugh Love Liveops
How to effectively implement social features into your LiveOps strategy
What social features are trending in the world of LiveOps right now - and how can developers take advantage of them to keep players happy - let GameRefinery be your guide
Trends
Chinese gaming trends revealed as 52% of the population play games
Trends, censorship, approvals, mixed genre games and more come under the microscope
Round-up Report
New releases, new modes, and new events: Here's what's new in mobile gaming
A new GameRefinery report analyses the gaming market to identify September's top performers
Chessboard Champs
Chess is playing the long game: The rise of the auto chess genre
Auto chess has been a popular genre since 2019 and is working its way into more and more games
July In Review
July 2023 was a massive month for new releases and crossovers
GameRefinery analyses the performance of the mobile gaming market throughout the month
Gamerefinery Report
Dragon Ball Legends and Diablo Immortal saw 500% spikes in revenue in June
GameRefinery delves into the state of mobile gaming last month
Report
Midcore makes up 35% of total gaming revenue on iOS in the United States
The findings come as part of a report from analytics firm Liftoff
Week That Was
Week in Views - What caught our eyes in the last seven days
The Pocketgamer.biz team take their pick of this weeks big news including Apple's Vision Pro, what Netflix did next and a welcome 'light touch' to UA
Reports
GameRefinery says the best time to push ATT notifications is the first 6-30 seconds
Latest research shows this is the most popular, and most effective
Gamerefinery Report
Updates and record breakers: How did mobile gaming do in April?
GameRefinery analyses the mobile gaming market last month
Gamerefinery Report
Betas, events, and releases: How did mobile gaming do in March?
GameRefinery examines the performance of the market over the month
New Live Events Tracker
How to keep track of the myriad of live service events across mobile games
GameRefinery's new live events tracker offers game creators a new way to stay in control of multiple events in multiple titles - quickly, simply and cost effectively
Speaker Spotlight
Speaker Spotlight: Brendan Fraher explains how to overcome market turbulence
Meet the industry pioneers and business leaders who are speaking at Pocket Gamer Connects London on January 23rd and 24th 2023.
Gamerefinery Report
GameRefinery’s November 2022 report delves into the state of the mobile market
The World Cup proved to be a popular subject for events, while a Square Enix collaboration with a TikTok star failed to engage audiences
Retention & Revenue
How to boost revenue and player retention with in-game collaborations
In-game collaborations have become increasingly popular, and according to new research they’re highly effective at monetization, retention and more
Mobile Market
Marvel Snap had a blockbuster release and Clash of Clans saw a 500% increase in daily iOS revenue in October
GameRefinery delves into the performance of the mobile market in October to identify the key trends
A Strong September
GameRefinery’s September 2022 report highlights the power of a strong update
Exploring successes of Candy Crush, State of Survival, League of Legends: Wild Rift and more
Maximise Your Revenue
Learn how to maximise your in-game revenue stream at Pocket Gamer Connects Helsinki
Gain in-depth insights from top experts when it comes to in-game monetisation at September’s leading conference
Guest Post
The difference with mobile: How to market and pitch your mobile game to media and influencers
Big Games Machine co-founder James Kaye discusses steps that mobile developers can take to increase their profile
Global Mobile Market
IP-Power and Eastern markets play a major role in July mobile industry performance
The month saw big success for midcore titles.
Outside The Stores
Popular mobile games are bypassing Apple, Google fees for in-app purchases via web stores
GameRefinery explores how Clash of Clans, Marvel Strike Force, Star Trek: Fleet Comamnd and others are circumventing app store fees
Big Games, Small Devices
Midcore games are on the rise
GameRefinery report examines the US gaming landscape
June's Success Stories
GameRefinery publishes mobile game market review for June 2022
RPGs and minigame modes were some of the month’s highlights
Subscription Success
GameRefinery: creative battle pass implementation found in 60% of the top grossing mobile games
Gacha and battle pass elements are integrating into many genres
May Merriment
Apex Legends Mobile and Ni No Kuni boost US mobile performance in May, GameRefinery finds
Report analyses mobile sectors in US, Japan, and China
Growing Gameplay
Casual games adding more features to beat competition, says GameRefinery
Renovation, construction, and minigames are popping up across the top 100 grossing casual titles
Collaborative Challenge
GameRefinery and CrazyLabs begin developer challenge with prizes up to $35,000
Testing marketability and retention
Seasonal Spending
GameRefinery: Seasonal events boosted revenue and player numbers in February 2022
Merge Mansions sees best ever day for in-game revenue at $84,000
Renovation
GameRefinery: renovation features in every top 100 US casual mobile game
Players are motivated by a drive to "clean up space" and redecorate
Seasonal Spending
90% of top 100 grossing mobile games feature seasonal events
Game Refinery crunches the numbers
Ka-ching
US social casino users still spending post-pandemic; Q2 2021 was a record $260 million
iOS social casino spending in US reached $1 billion during height of pandemic
Xxxx
Supercell is the only dev with a top 10 strategy game that isn't 4X
Clash of Clans is the outlier
What Are The Odds?
Casino was the second-biggest genre in the US in Q4 2020
It accounted for 17.2 per cent of mobile games revenue
Welcome To The Family
Vungle snaps up analytics specialist GameRefinery
"We couldn't be more excited to join Vungle's team"
Winner!
Genshin Impact picks up three accolades at the Mobile GameDev Awards
Innovation & Excellence in Core Gameplay, Best Newcomer and Best Event
Gamedev Seminar
Check out the inaugural Mobile GameDev Seminar 2021
Hear from leading industry professionals from Rovio, Facebook Gaming and more
On The Up
Roblox increases its US market share to nearly 5%
Just behind Playrix and King
Trendy
4 mobile game trends to look out for in 2021
GameRefinery's Erno Kiiski weighs in on the year ahead
Claim A Freebie
GameRefinery makes its iOS downloads and revenue data free
"2020 has been a tough year for everyone, and so we're delighted to offer our iOS revenue and download data free to all customers this Christmas"
Festive
How to create seasonal game promotions your players will love
Gamerefinery's Kalle Heikkinen discusses perfect festive additions
Drive By
Sports and driving games account for 4.5% of iOS games revenue in the US
Japan is the most lucrative market for the category
Tag!
GameRefinery rolls out automatic tagging for over 100,000 iOS games
"This latest automated tagging feature ensures that GameRefinery can provide its customers with even richer insight and data on a scale yet to be seen in the mobile games industry"
The Genshin Impact
An analysis of Genshin Impact’s mobile success and how it could grow even bigger
Kalle and Erno from Gamerefinery dig into the global RPG sensation
Shake Up
Tencent's Chinese iOS game revenue drops $125 million as Lingxi and Lilith see strong growth
Trends in the world's largest market
Smart Strategy
Chinese strategy games account for 56 per cent of genre revenues in the US
"The strategy genre has always been one of the cornerstones of modern and midcore mobile gaming"
Clever Data
GameRefinery reveals a new way to optimise UA without tracking users
Data Enrichment categorises games and matches with potential fans
What's Your Genre?
Report: 49 per cent of mobile players pick a new game based on genre
"With this genre report, we sought to understand people's motivations for downloading a specific game"