Mobile Mavens
“Burnout is essentially design failure”: The Mobile Mavens weigh in on player burnout
The Mobile Mavens discuss how studios manage player burnout and build long lasting player relationships
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Ampere Analysis
Articles featuring Louise Wooldridge
Mobile Mavens
The Mobile Mavens reflect on Epic Games' latest layoffs
Our Mobile Mavens weigh in on the layoffs and what they mean for the company and future of Fortnite
Mobile Mavens
"This is a fundamental shift in the way that games are rated": The Mobile Mavens on PEGI's new rules
Our Mobile Mavens share their insights on PEGI's updated age rating criteria and what it means for the wider games industry
Mobile Mavens
“Finally, real evolution in the app store”: The Mobile Mavens weigh in on Google Play changes
Our Mobile Mavens share their insights on the latest Google Play changes and what they could mean for developers and the mobile games industry
Mobile Mavens
Mobile Mavens on the biggest games industry trends of 2025 and 2026 predictions: Cross-platform future, smarter monetisation, and the path to recovery
Our Mobile Mavens share the trends that are shaping the industry and any predictions for the year to come
Mobile Mavens
"Sea-change" and "savage streamlining": The games industry reacts to EA's historic $55 billion deal
Our Mobile Mavens weigh in on the potential highs and lows of one of gaming's biggest deals
Mobile Mavens
Mobile Mavens: Apple Games reaction and a feature wish list for the App Store
Industry experts give their opinions on this week's announcements and what the iPhone giant can do to win over developers
Mavens
The industry reacts to landmark ruling against Apple's App Store payment policy
Our Mavens share their insights on what this means for the industry and what may happen next
Mobile Mavens
Mobile Mavens: What are Nintendo Switch 2's chances of success and is there an opportunity for mobile devs?
As Nintendo prepares for the launch of the Switch 2 we spoke to our Mobile Mavens to get their insights on the next big console release
Trade Wars
Trump tariffs bite just as the games industry was getting back on its feet
Ampere Analysis' Louise Wooldridge discusses the potential impacts on the sector
Mobile Mavens
Mobile Mavens: What should we expect from Disney's big $1.5 billion deal with Epic and Fortnite?
Our Mobile Mavens share their thoughts on Disney’s $1.5 billion investment and partnership with Epic Games
Industry Insights
“The mobile games industry has become stuck in the mud”: Apple’s war for its 30% revenue share
Analysts, publishers and payment providers discuss Apple's recent App Store policy changes in the US and European Union