FunPlus' strategy title King of Avalon: Dragon Warfare has topped the iPhone top grossing charts in the US for the first time.
The San Francisco and Beijing-based firm launched the game in partnership with King's Group Studio through its PublishingPlus program on July 14th.
But its impact wasn't immediate, failing to enter the top 50 grossing until September 30th, according to App Annie. In fact, on November 7th the title had dropped to as low as 1,422nd.
Out of nowhere
But by November 17th it had surged to the summit of the top grossing charts, remaining there until the 19th. And after a blip on the 20th, at the time of writing, King of Avalon is on top once again.
King of Avalon's sudden success has put it above other smash hit mobile games such as Mobile Strike, Pokemon GO and Clash Royale. It remains to be seen if it could stay in the upper echelons of the top grossing charts for the long-term, however.
FunPlus has said that the game is being supported with "its most aggressive marketing campaign to date," recruting Kristian Nairn - best known as Hodor from Game of Thrones - as the face of the game.