Playrix, Tripledot and King founders make The Sunday Times Rich List 2025

The Sunday Times’ 37th annual Rich List has been released and sees Russian-born brothers and Playrix founders Igor and Dmitry Bukhman ascend into the top 10.

Rising 17 places since 2024, the brothers are now in 10th place with a total worth of £12.5 billion. 

Playrix, headquartered in Dublin, is best known for its multi-billion games Gardenscapes and Homescapes on mobile, which also helped land the founders atop the first-ever Sunday Times Gaming Rich List in 2024.

Mobile moneymakers

British-Indian businessman Herman Narula, CEO of metaverse infrastructure maker Improbable, ranked 203rd. He was up 11 places this year with a worth of £780m.

Tripledot co-founder and CEO Lior Shiff ranked 290th, reportedly worth £451m. We recently spoke to Shiff after the casual games developer acquired AppLovin's entire games business in an $800m deal.

Just outside the top 300, King co-founder Riccardo Zacconi has re-entered the Rich List in 2025 with a worth of £410m, bringing him to 306th place. Originally from Italy, but living in the UK, Zacconi stepped down from his role as CEO at King in 2020 after 17 years. He also made third place in last year’s Gaming Rich List.

Rockstar Games co-founders Sam and Dan Houser came slightly behind on the 2025 Rich List at 312th place, worth a combined £400m. Sam Houser remains the company president while Dan Houser exited in 2020.

Notable names

Elsewhere on the list, AI speech software company ElevenLabs saw newcomers Piotr Dabkowski and Mati Staniszewski rise to 231st place.

UK-based mobile phone retailers also made the cut, with Carphone Warehouse co-founder Sir Charles Dunstone and now-closed Phones4u founder John Caudwell landing at 199th and 105th respectively.

Among other notable names, former UK prime minister Rishi Sunak and his wife Akshata Murty ranked at 238th, with a worth of £640m. King Charles III matched them with £640m of his own, also ranking 238th.

Gopi Hinduja and family ranked in first place overall, with a worth of £35.3bn.