Master The Meta
Master the Meta: The future of modding
"Modding has remained a relatively niche pursuit"
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About PocketGamer.biz regularly posts content from a variety of guest writers across the games industry. These encompass a wide range of topics and people from different backgrounds and diversities, sharing their opinion on the hottest trending topics, undiscovered gems and what the future of the business holds.
Articles by Guest Author
Master The Meta
Master the Meta: How Epic Games’ acquisitions fuel its metaverse ambitions
The MTM team digs into Epic's purchases and how they'll power its digital worlds
Master The Meta
Master the Meta: A first look at AppLovin
The long-awaited AppLovin IPO is finally seeing the light of day
Hyper Hippo
Hyper Hippo's Rimmy Spanjer on the increasing importance of theme in mobile gaming
"Everything a person sees before they play your game sets up their expectations"
Master The Meta
Master the Meta: Everything you need to know from Roblox’s first Investor Day
A glimpse into Roblox's numbers ahead of its IPO
Master The Meta
Master the Meta: what Stillfront’s results tell us about the company’s future
Gaming's dark horse reports astonishing year of M&A
Master The Meta
Master the Meta: Why Electronic Arts is acquiring Glu Mobile
The MTM team explains EA's decision to snap up Glu for an eye-watering $2.1B
Remote Relationships
Virtual but not distant: Building strong relationships remotely
Square Enix Montréal producer Derrick Aynaga shares his top tips for remote management
Master The Meta
Master the Meta: The real reason why AppLovin is acquiring Adjust
The MTM team takes a look at Applovin's motives in this billion-dollar deal
2021 Predictions
2021 mobile trends to watch, according to ironSource chief design officer Dan Greenberg
Hyper-casualisation, social games and more
Down To Business
Apple’s Small Business Program is now open. Will it change anything?
AdColony's Liz Waldeck-Pinckert discusses the new perks for iOS developers
Trendy
4 mobile game trends to look out for in 2021
GameRefinery's Erno Kiiski weighs in on the year ahead
Master The Meta(verse)
Master the Meta: what’s next for the Metaverse?
This week, the MtM team digs into the ever-evolving transmedia space
Master The Meta
Master the Meta: The future of gaming subscriptions
The MTM team digs into how the business of subscriptions may evolve in a digital world
Master The Meta
Master the Meta: What you need to know before Playtika’s IPO
To kick off 2021, the MTM team takes a look at Playtika's movements ahead of its IPO
What's New
Five trends that will drive social mobile gaming in 2021
Oren Todoros gets out his crystal ball
What's Next?
After 2020’s boom, how should hypercasual developers prepare for 2021?
Andrey Mikhlin makes some predictions
Master The Meta
Master the Meta: deconstructing Genshin Impact - mobile’s next frontier
This week, MTM looks back on the astronomical rise of Genshin Impact
Deeper Magic
Harnessing the power of gaming for good in challenging times
Games For Good wants you
Case Study
Carbonated Games case study: How our Live Ops platform prepared us for COVID-19
Carbonated co-founders Travis and Lloyd discuss their successes during the pandemic
Five Lessons
Patrick Naud: Five lessons the pandemic taught me about leadership
Square Enix Montréal's Patrick Naud discusses how the global situation altered his work life
Master The Meta
Master the Meta: Reflecting on Tencent’s 2020
The MTM looks back on the publishing giant's 2020 activity
Cloud
Pushing it to the Edge: new architecture models for cloud gaming
From a conversation with Bob Gazda, senior director of engineering, InterDigital
Festive
How to create seasonal game promotions your players will love
Gamerefinery's Kalle Heikkinen discusses perfect festive additions
Ads Ads Ads
Case study: How in-play ads are helping publishers navigate a post-IDFA era
Admix CEO Samuel Huber on the shake-up that in-game ads are about to see
Master The Meta
Master the Meta: Bigger Games joins the race for the next puzzle hit
The MTM team discusses Bigger Games and the battle for puzzle prowess
Back On Track
The games market in China is back on track after a quietly impressive 2020
Nativex's Alexander Janssens comments on the resurgence of China's mobile industry
5 Takeaways
App Marketers Unplugged: 5 takeaways about the state of mobile games
eRepublik Labs COO Alex Bronte and Jampp CEO Diego Meller discuss the space
Everything Everywhere
Will cloud gaming change how gamers play on their mobiles?
Blacknut's Nabil Laredj explains what's happening
New Games
30 notable mobile games released in November 2020 you may have missed
What just happened?
Master The Meta
Master the Meta: a first look at Roblox
The MTM team takes a dive into Roblox's S-1 filing
Master The Meta
Master the Meta: With $43M, why VENN has a lot to left to prove
The MTM team dives into VENN, which hopes to be 'MTV for gaming'
Master The Meta
Master the Meta: How to win beyond console - the 6 paths to mobile
The MTM team takes you down the six paths to mobile
Master The Meta
Master the Meta: Why Facebook’s cloud gaming strategy is destined to win
The MTM team takes a look at Facebook's cloud strategy
Psyched
6 powerful motivators to drive your game marketing creative
YellowHEAD's Noa Miller explains
The Genshin Impact
An analysis of Genshin Impact’s mobile success and how it could grow even bigger
Kalle and Erno from Gamerefinery dig into the global RPG sensation
Master The Meta
Master the Meta: Why Playrix’s misleading ads finally got banned
This week, the MTM dissects the ASA's decision to ban Playrix ads
Rocket Revenue
Rewarded ad monetisation: The 3 most effective ways to rocket revenues
What are the best ways to maximise your in-game revenue?
Master The Meta
Master the Meta: Understanding Unity’s new program that helps developers acquire players
The MTM team digs into Unity's game growth program
Tentuplay
TENTUPLAY on how Behavioural Segmentation grants valuable player insight
PGbiz caught up with Tentuplay co-founder Hyeyon Kwon following their talk at PGC Helsinki last month
Master The Meta
Master the Meta: Why Genshin Impact is far more important than you think
This week, Master the Meta focuses down on the huge success of Genshin Impact
Re-launch
From a flop to the top: how to re-launch a mobile game
PickFu's CMO discusses how to breath life into old titles
Shake Up
Tencent's Chinese iOS game revenue drops $125 million as Lingxi and Lilith see strong growth
Trends in the world's largest market
Master The Meta
Master the Meta: Understanding gaming’s dark horse - Stillfront Group
The Master the Meta team dives into Stillfront's success
Master The Meta
Master the Meta: Three reasons why Playco is worth $1 billion
The Master the Meta team takes a deep dive into the instant play giant
Hypercasual Success
How to achieve ongoing hyper-casual success despite an evolving market
Lion Studios president Nick Le looks at the evolution of this incredibly competitive genre
Going Hyper
Why now is the perfect time for mid-size casual studios to open up to hypercasual
Crazy Labs COO Guy Tomer explores how you could be making smaller games alongside your regular output
Master The Meta
Master the Meta: How gaming's most underrated acquirer struck another incredible deal
The Master the Meta team dig into Stillfront's acquisition of Nanobit
Master The Meta
Master the Meta: Everything you need to know about the upcoming IDFA changes
A mini deep dive from the Master the Meta team
Master The Meta
Master the Meta: India bans PUBG Mobile & 117 other apps - what will happen next?
News and insights from the Master the Meta team