Unity Ads

Consumer Acquisition: Unity games have seen 32% IAP revenue growth in 2022
Rewarded video ads engagement also escalated, with 62% of players engaging daily

Unity lays off 4% of workforce following "resourcing levels against our company priorities"
Layoffs have impacted at least 150 Unity employees in Denmark, the US and Canada

PGC Digital: 5 billion downloads of Unity-developed apps are made every month
94 of the top 100 development studios by revenue use the software
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